App Editions has been one of the most anticipated features for marketplace partners, offering the ability to segment apps into distinct editions tailored to diverse customer needs. As we approach general availability (GA) near the time of Atlas Camp, this session will provide partners with actionable insights and guidance to capitalize on this feature.

The talk will cover:

• Overview of App Editions: A high-level explanation of how it works and how partners can build editions for both existing and new apps.
• Learnings from the Early Access Program (EAP): Real-world examples and takeaways from the EAP to help partners optimize their strategies.
• Roadmap and Milestones: A walkthrough of key upcoming steps, including GA timelines, customer self-serve capabilities, and the process for tagging apps as advanced or free editions.
• Partner Feedback: An interactive segment to gather partner feedback on packaging needs and identify opportunities for further support.

By addressing both the "how-to" and strategic applications, this session aims to empower partners to drive business growth with App Editions while ensuring alignment with Atlassian’s future enhancements. And also drive awareness for the GA.