This session provides a practical blueprint for Marketplace Partners ready to evolve, differentiate, and thrive in the Atlassian Ecosystem. Unlock the next stage of Marketplace growth by transforming your app into a true solution. In this breakout, you’ll learn how to reposition your offering to solve real business problems for teams and even entire industries—moving beyond feature-filling to deliver tailored, high-value outcomes. Discover how to leverage the tools within the Atlassian Ecosystem to build intelligent, scalable, and enterprise-ready solutions. Explore strategies for collaborating with Solution Partners and Atlassian’s global sales channel to amplify your reach, credibility, and impact—making your app a core part of end-to-end transformation deals. Hear firsthand from leading partners who have successfully made the leap, and leave with actionable steps to modernize your app, engage with the ecosystem, and accelerate your growth.