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Healthy Innovation: How Medibank Transformed Product Ideation with Jira Product Discovery
Join us to explore how Medibank, Australia’s largest health insurance provider, transformed their innovation process by consolidating ideas and initiatives into Jira Product Discovery (Premium). Learn how they moved away from Jira Projects, Excel spreadsheets, and PowerPoint decks to create a centralized Idea Board that drives collaboration across business and product teams. Discover how Medibank leverages Jira Product Discovery as the “front door” for work across key areas such as Customer, Product, Onboarding, Trust, Legal, and Compliance—ultimately streamlining delivery into Jira Plan. Gain insights into how they prioritize work across both technical and business teams to enhance efficiency and alignment.
Key takeaways
Learn from the largest Australian Health Insurance Provider how JPD is structured as a way to priortise work across technical & business teams.
Discover how Medibank transitioned from multiple tools to a centralised Jira Product Discovery Idea Board for streamlined innovation and ideation.
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