In the fast-paced world of enterprise IT, asset management is a critical differentiator. No two organizations manage assets and configuration data the same way, but they all face similar challenges: growing complexity, scattered data, and the need to move faster. Join this dynamic panel featuring leaders from L.L.Bean and Rover as they share how they’re leveraging Atlassian’s asset management solutions to gain visibility, control, and agility over their hardware and software assets, and how they’re scaling Assets across different teams and use cases.

From structuring data across departments to enabling automation and governance, these organizations have transformed their asset management practices to support innovation, ensure compliance, and maximize operational efficiency. Moderated by the MaSonya Scott, Service Management Evangelist at Atlassian, this candid conversation will surface practical insights, unexpected lessons, and strategies you can apply in your own context – whether you’re just starting out or already deep in the weeds.

Key takeaways:

• Why asset management is mission-critical for L.L.Bean and Rover
• The challenges of managing assets in unique industries
• Implementation journeys
• Driving innovation and agility, and measuring success