Thursday, October 9, 2025 1:00 PM - 1:45 PM CEST
Iterating at scale: How AirFrance-KLM grows their System of Work
For Air France-KLM, migrating to Atlassian Cloud wasn’t the finish line — it was just the beginning. The journey unfolds in several stages: first, making the move to the Cloud. Next, fully benefit from its capabilities. Then, continuously adjust and optimise their instance for greater efficiency. And finally, strategically leverage the evolving functionalities available in the Cloud.
In this session, moderated by Windy Goodale (Sr. Strategic Customer Success Manager at Atlassian), Jordy Essed (DevNet Team Product Owner) and Hicham Ouali (DevNet Team Scrum Master) share how Air France-KLM views their System of Work as a long-term, evolving journey. They’ll discuss the mindset and practices behind continuous improvement —emphasizing collaboration between business and technology, iterative rollout strategies, and lessons learned from scaling in a large, complex organisation. Whether you’re just beginning or looking to deepen your journey, this session provides an inside look at how progress, value, and impact unfold over time.
Key takeaways:
- Why Cloud migration is just the first step in a much broader transformation
- How to realise ongoing value through optimisation and adoption of new capabilities
- Practical insights for fostering sustainable, organisation-wide change
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