The AA, the UK's most trusted breakdown service, replaced fragmented tools and invisible work with a single Atlassian operating system built on Jira, Confluence, Loom, and Rovo. In this session, transformation leaders from The AA and Valiantys walk you through exactly what they built and how it's paying back: a Jira Product Discovery "Single Front Door" for all demand intake, an always-live rolling roadmap that eliminated status decks, and Rovo agents embedded across the governance and delivery lifecycle. If you're a transformation, portfolio, or operations leader trying to connect strategy to execution across a large organisation, this is your blueprint.

• Redesign your operating model end-to-end: see the full architecture from demand intake to delivery governance, built on Jira Product Discovery, Jira, Confluence, and Rovo, with no status decks required
• Cut cycle time from idea to implementation: learn how Jira Product Discovery and Rovo agents reduced governance overhead and accelerated delivery across The AA's COO organisation
• Measure what actually matters: understand why The AA tracks collaboration scores and team sentiment alongside delivery metrics, and how to baseline both from day one