Refined began as a small theming app and expanded into a SaaS site builder with 50+ employees, 15k installations across six apps, and over 5,000 global customers. We’ll discuss lessons learned and their impact on growth at Refined. Discover the shift from on-premises to cloud-first SaaS, seeking assistance from a growth partner, avoiding short-term gains that jeopardize long-term objectives, fostering a culture of growth within the company, and learning from setbacks.