The Atlassian FDE: What it really takes to build with a customer
Most enterprises have AI. What they need is to know how to identify the workflows that are worth transforming, give AI the context to handle them, and get something into production that people actually trust and use.
That's the job of Atlassian's Forward Deployed Engineers.
Join Atlassian's Chief People and AI Enablement Officer, Avani Prabhakar, and SVP of AI and Cloud Transformation, Amit Gupta, along with Reddit CTO Amit Puntambekar, for a candid conversation about closing the gap between AI access and AI impact with Atlassian's FDE Program.
In this session, we’ll share what our FDE program is, how we run it and in true Atlassian fashion, we're open-sourcing the playbook. Then we get specific with Reddit: how they made the Teamwork Graph real across the places work actually happens, from employee support in Slack to developer and code workflows to sales enablement, consolidating a stack of separate AI and search tools into one trusted front door for answers, search, and action.
You'll leave with a concrete picture of what an FDE engagement looks like, what it takes to turn AI into real business value, and what Atlassian engineers could build alongside your teams.
Key Takeaways
- What happens when Atlassian engineers embed with your team. See how a 12-week FDE engagement works, from identifying the right workflow to co-building, deploying, and driving adoption of production AI.
- What pilot-to-production looks like in practice. Go inside Reddit's engagement to see how AI expanded across employee support, developer and code workflows, and sales enablement, and how separate AI and search experiences became one trusted front door for work.
- What it takes to make AI useful enough that people actually use it. Learn how FDEs tackle context, permissions, governance, workflow design, and adoption and apply those lessons to your highest-friction workflows.
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