Strategic plans can look convincing in power points yet lose relevance as priorities, budgets, and market conditions change. How can leaders keep investments aligned with outcomes without adding another planning process? In this hands-on workshop, you’ll use Strategy Collection to turn a static plan into a living strategy model that connects priorities to work, makes progress and trade-offs visible, and helps you decide where to focus resources next. Leave with a practical, incremental approach you can bring back to your leadership team.

Moving from individual AI productivity to driving meaningful organizational ROI is a challenge most organizations aren’t sure how to solve.

In this keynote, you’ll learn how to move from isolated pockets of value to company-wide impact using Atlassian’s AI platform. We’ll unpack the three core principles that make this possible: building on a governance-first foundation to scale safely, unlocking deep enterprise context through the Teamwork Graph, and using Rovo for intelligent agent orchestration across all tools. Join us to explore what’s new, see live demos in action, and leave with a clear path to accelerate AI adoption that actually moves the needle for your organization.

Key takeaways:

• Understand how Atlassian’s Teamwork Graph gives AI the organizational context needed to turn AI activity into real business outcomes
• Learn how teams can achieve faster, better, and stronger outcomes through connected AI workflows across all your apps
• How to scale AI confidently across your organization, with the visibility, control, and data protection enterprises require

Strategic plans can look convincing in power points yet lose relevance as priorities, budgets, and market conditions change. How can leaders keep investments aligned with outcomes without adding another planning process? In this hands-on workshop, you’ll use Strategy Collection to turn a static plan into a living strategy model that connects priorities to work, makes progress and trade-offs visible, and helps you decide where to focus resources next. Leave with a practical, incremental approach you can bring back to your leadership team.

AI is transforming how businesses operate and leaders are being held to higher expectations. Service must be unified, intelligent, and resilient across your entire organization, not patched together and slowed down by legacy constraints. Learn how Atlassian’s AI-powered Service Collection, including Jira Service Management, Customer Service Management, Assets, and Rovo, enables teams to meet this moment.

Your enterprise is likely already investing in AI tools like ChatGPT, Claude, and Gemini—but fragmented tools without organizational context deliver generic results and unmeasurable ROI. The true productivity unlock happens when AI is anchored directly to your system of work: the project roadmaps, strategic decisions, and cross-functional workflows living across Jira and Confluence. In this session, discover how Atlassian Rovo and the Teamwork Graph bridge the gap between external frontier AI models and your enterprise knowledge in real time. Learn how intelligent agent-to-agent workflows automate execution across teams while protecting governance and maximizing the business value of your AI portfolio. Designed for VPs, Directors, and technology decision-makers driving organizational innovation, efficiency, and enterprise AI strategy.

AI is accelerating delivery, and every misaligned bet accelerates with it, exposing how disconnected strategy, funding, people, and work really are. See how Strategy Collection, with the Teamwork Graph and Rovo, connects goals, funds, teams, and work into one living operating model, so you can sense, decide, and reallocate in days, not quarters.

Key Takeaways:

• Run the business from a connected operating model. Strategy Collection connects goals, funds, teams, and work, so a strategy change reshapes investment and delivery automatically, not a quarter of rework.
• Give agents strategic intent, not just speed. Rovo and the AI SDLC bring the speed; Strategy Collection keeps every agent tethered to the bet it serves, so acceleration has direction.
• When execution drifts, pull one governed lever. See risk, spend, and capacity in one view, then right-size, re-fund, and reassign, with a traceable trail.