AJ Schmalenberger
AJ Schmalenberger
Head of Atlassian COE
Cprime
AJ is the Head of Atlassian’s Center of Excellence at CPrime. He spearheaded CPrime’s effort to become ITSM specialized and has previously worked for companies like Atlassian, Fastly, and Google. In the last four years at CPrime, he has worked with numerous clients to help build out their ITSM, ESM, and Agile practices by working to understand and streamline their processes and tooling. He has worked with clients in many sectors including technology, finance, healthcare, medical devices, and manufacturing.

AJ’s Sessions
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Software development and IT teams in harmony
Jeremy Cooley, Product Marketing Manager, ITSM, Atlassian
Jason D'Cruz, Group Product Manager, Atlassian
Jan Lawrence, UK Atlassian Lead, Devoteam UK Ltd
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Rock-star tips to power up Jira Service Management
Ryan Counts, Sr. Solution Engineer, Atlassian
AJ Schmalenberger, Head of Atlassian COE, Cprime
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Jamming with Assets in Jira Service Management Time 2 SCANNING
Kevin Patterson, Senior Solutions Engineer, ITSM, Atlassian
Doro Linneweber, Senior Product Manager, Atlassian
Andres Santamaria, Atlassian Solution Engineer, Eficode
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Jira Service Management’s chart-topping hits
Vincent Wong, Senior Principal Product Manager, Atlassian
Emily Dang, Senior Product Marketing Manager, Atlassian
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Jamming with Assets in Jira Service Management
Kevin Patterson, Senior Solutions Engineer, ITSM, Atlassian
Doro Linneweber, Senior Product Manager, Atlassian
Andres Santamaria, Atlassian Solution Engineer, Eficode
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ITSM Fireside Chat The Very Group
Robert Chatwani, CMO, Atlassian
Rob Crompton, Head of Service Management, The Very Group
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ITSM Fireside Chat Ossur
Robert Chatwani, CMO, Atlassian
Valgeir Sigurðsson, Sr. Application Engineer, Össur
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Beyond IT: Empower excellent service for all teams
Paul Buffington, Principal Solution Business Strategist, Atlassian
Phill Fox, Principal Customer Success Advocate, Adaptavist
Richard Crampton, Principal Customer Success Advocate, Adaptavist
In-person & digital
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Atlassian ITSM: Get in the groove
Joff Redfern, Chief Product Officer, Atlassian
Molly Bronstein, Head of Product Marketing, Jira Service Management, Atlassian
Shihab Hamid, Head of Product Management, Atlassian
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Customers unplugged: Fireside chat featuring - Edenred & Arvato Systems
Camelia Bordencea, Jira Technical Lead, Edenred
Razvan Nechifor, Jira Squad Leader, Edenred
Cameron Deatsch, Chief Revenue Officer, Atlassian
Johannes Siebzehnrübl, VP / COO, Delivery Excellence, Arvato Systems – Bertelsmann Group
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Give your help-seekers the ultimate VIP experience
Joe Sha, Product manager, ITSM, Atlassian
Andrew Homeyer, Sr Engineering Manager, Atlassian
Erin Collins, Head of ITSM EMEA, Valiantys
9:00 AM-7:00 PM GMT
Partner Accelerate
9:00 AM-10:00 AM GMT
Delivery
10:00 AM-11:00 AM GMT
Sales
10:00 AM- GMT
Fireside chat on-demand digital feature
Valgeir Sigurðsson, Sr. Application Engineer, Össur
Rob Crompton, Head of Service Management, The Very Group
Digital & on-demand
10:00 AM- GMT
Customers unplugged: Fireside chat
Valgeir Sigurðsson, Sr. Application Engineer, Össur
Rob Crompton, Head of Service Management, The Very Group
9:00 AM-9:30 AM AEDT
ITSM Backstage Q&A
Edwin Wong, Head of Product Management, IT Solutions, Atlassian
10:14 AM-10:39 AM PST
ITSM Backstage Q&A
Ken Connally, Head of Technical Product Marketing, Atlassian
What AJ is listening to