5 October, 9:30 - 17:30
Amsterdam, Netherlands
Keynote
Monday, October 5, 2026, 9:35 AM - 10:45 AM
at Auditorium
The Enterprise Opportunity
Brian Duffy (Atlassian), Sanchan Saxena (Atlassian), Tamar Yehoshua (Atlassian)
Keynote
Monday, October 5, 2026, 11:15 AM - 12:15 PM
at Auditorium
The Partner Opportunity
Alan Braun (Atlassian), Bill Hustad (Atlassian)
Breakout
Monday, October 5, 2026, 1:30 PM - 2:15 PM
at Auditorium
The Ecosystem Is the Exponent | More surface to build on, more ways to sell and the AI platform underneath it all
AI has changed what your customers expect and what you can build and sell on Atlassian. The platform's surface area has expanded dramatically, and for partners that means new solutions to create and new lines of sight to revenue.In this session, we'll show you what the...
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Adam Taisch (Atlassian), Carla West (Atlassian)
Breakout
Monday, October 5, 2026, 2:15 PM - 3:00 PM
at Auditorium
The Industry Imperative: Turning Platform Breadth Into Buyer-Specific Value
Enterprise buyers are no longer buying tools. They are buying outcomes: reduced downtime, faster decision-making, stronger compliance, and operational resilience. This shift is reshaping how platform companies like Atlassian grow — and how partners differentiate, win, and re...
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Adrianne Ward (Atlassian), Julie Mohr (Forrester)
Breakout
Monday, October 5, 2026, 3:30 PM - 4:15 PM
at Auditorium
Better Together: Delivering Value to our Customers with Solution & Marketplace Partners and Atlassian Services
Delivering value for enterprise customers isn’t a solo act. In this session, we’ll look at how Atlassian’s services organization is changing the way it works, and why partners are central to that shift. We’ll get into how our services teams, delivery partners, and Mark...
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Abbas Haider Ali (Atlassian), Jim Stoeckel (Atlassian), Mike Algozer (Atlassian)
Breakout
Monday, October 5, 2026, 4:15 PM - 5:00 PM
at Auditorium
Co-Selling & Solution Selling: Aligning with Atlassian Field Sales
How can partners effectively team up with Atlassian’s direct sales organization to best serve customers and win larger enterprise deals?
Join June Bronwasser, Head of Partner Sales, Chris Hemphill, Head of Marketplace Partnerships, and Bobby Taylor, Manager of Enterpri...
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Bobby Taylor (Atlassian), Chris Hemphill (Atlassian), June Bronwasser (Atlassian)
Gatherings & Breaks
Monday, October 5, 2026, 5:30 PM - 7:30 PM
at The Traveller, Europaplein 2 1078 GZ Amsterdam, (Located next door to the RAI)
Partner Welcome Reception
An exclusive partners-only networking reception immediately following Partner Accelerate, giving partners and Atlassian leaders a relaxed setting to connect before Team ’26 Europe.
Breakout
at Stage 5, Hall 3
From vision to execution: How Temenos is modernizing strategy
Discover how Temenos, a global banking software leader serving 3,000+ financial institutions, partnered with Atlassian Advisory Services to replace fragmented strategy tools with a connected system of work, leveraging Atlassian's Strategy Collection to create full traceabil...
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Breakout
How University of Technology Sydney turns strategy into investment decisions
Strategic alignment is only valuable when it drives better decisions. Learn how University of Technology Sydney leveraged Atlassian Strategy Collection to connect strategic objectives, portfolio investments, value streams, delivery execution, and financial outcomes. By creat...
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Builders
Engineers and developers who design, build, and maintain the software applications that power their organizations – and who are always looking for new ways to sharpen their craft.
This track is for:
Engineers
Developers
Business Users
Professionals across non-technical functions – HR, marketing, program management, and more – who rely on Atlassian tools to collaborate, track work, and turn strategy into action every day.
This track is for:
Anyone in HR Teams
Anyone in Marketing Teams
Anyone in Progr...
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Breakout
From Data Center to Trusted AI: How Lloyds Banking Group transforms engineering in a Regulated World on Cloud
For heavily regulated organisations, digital transformation goes beyond modernising technology. It’s about building the foundations for innovation while maintaining security, trust and compliance at every step.
In this presentation and fireside chat, Hilary Lanham, Head of E...
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Breakout
at Elicium 1
Build an AI-native SDLC in Jira: How Atlassian did it and how you can too
AI agents can take on meaningful work across the software delivery lifecycle, but getting real value from them takes more than adding an agent to your workflow. Teams need to rethink how work is planned, executed, and reviewed across the lifecycle. In this session, technical...
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Theatre
at Theatre B, Hall 1
How Roche Pharmaceuticals cracked the code on Cloud Enterprise
Three years ago, Roche Pharmaceuticals faced a familiar but daunting challenge: 60,000 users across disconnected Atlassian instances, no standardised platform, and one of the most regulated operating environments in the world.
Hear how they embarked on a journey to consolida...
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IT Professionals
Hands‑on, technically savvy Atlassian experts who go far beyond everyday usage. They configure, secure, and scale Atlassian tools for their organizations – often owning administration, integrations, governance, and day‑to‑day operations to keep teams running smoothly.
This ...
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Sunday, October 4, 2026, 11:30 AM - 12:00 PM
at All Out
Push - Test session
This is the description for the session.
Gatherings & Breaks
Monday, October 5, 2026, 8:00 AM - 9:00 AM
at Amtrium 1&2
Atlassian Champions Breakfast
Monday, October 5, 2026, 9:00 AM - 9:15 AM
at Amtrium 1&2
Atlassian Champions Workshop Welcome & Overview
Gatherings & Breaks
Monday, October 5, 2026, 9:00 AM - 5:00 PM
at Amtrium 1&2
Atlassian Champions Workshop
Gatherings & Breaks
Monday, October 5, 2026, 9:30 AM - 5:30 PM
Partner Accelerate
The final countdown is on for Partner Accelerate at Team ’26 Europe! We can’t wait for you to join us in Amsterdam for a day of keynotes, dynamic breakout sessions, and networking opportunities.
Event details
Date: Monday, 5 October, 2026Location: Amsterdam RAI Convention Ce...
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Keynote
Monday, October 5, 2026, 9:35 AM - 10:45 AM
at Auditorium
The Enterprise Opportunity
Sanchan Saxena (Atlassian), Tamar Yehoshua (Atlassian)
Monday, October 5, 2026, 10:00 AM - 11:00 AM
at Amtrium 1&2
AMA with Chelsea Bullock, Jonno Katahanas, Matthew Chanham
Meet Atlassian product leaders Chelsea Bullock, Jonno Katahanas, and Matthew Chanham in this Ask‑Me‑Anything moderated by Head of Community Stephanie Grice.
Keynote
Monday, October 5, 2026, 11:15 AM - 12:15 PM
at Auditorium
The Partner Opportunity
Alan Braun (Atlassian), Bill Hustad (Atlassian)
Monday, October 5, 2026, 11:30 AM - 12:15 PM
Command the Shift: The Champion’s Playbook for AI Governance
Every enterprise is deploying AI, but few have established the governance and context required to scale it safely, accurately, and effectively. The difference? Champions who bridge the gap between compliance mandates, knowledge architecture, and real-world team execution. In...
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Monday, October 5, 2026, 11:30 AM - 12:15 PM
Rovo in Production: Two Enterprises, Real Return on Time and Effort
Two real TAS-led enterprise Rovo deployments, told end to end. This is not a walkthrough of out-of-the-box agents. It's two production stories from the field( a global payments provider and a global internet-services group) where custom Rovo agents run in daily workflows and...
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Gatherings & Breaks
Monday, October 5, 2026, 12:40 PM - 1:00 PM
at Amtrium 1&2
Atlassian Champions Lunch
Monday, October 5, 2026, 1:15 PM - 1:45 PM
Rovo Agents in the Real World: Advanced Automation from Personio
See how Personio’s Atlassian Engineering team uses Rovo agents to automate high‑volume, low‑creativity work in Jira Service Management and software delivery. We will walk through real examples, such as duplicate ticket finder, smart L1/L2 tier assignment, and a ticket status...
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Monday, October 5, 2026, 1:15 PM - 1:45 PM
Community Chaos to Connected Impact with Teamwork & Rovo
Discover how Community Champions use Teamwork Collection and Rovo to connect people, plans, content, and knowledge—turning community operations into scalable, AI-powered impact.SPEAKERS: Anil Kumar (Principal Consultant, Infosys Limited)Deepak Rai (Generative AI Delivery Hea...
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Breakout
Monday, October 5, 2026, 1:30 PM - 2:15 PM
at Auditorium
The Ecosystem Is the Exponent | More surface to build on, more ways to sell and the AI platform underneath it all
AI has changed what your customers expect and what you can build and sell on Atlassian. The platform's surface area has expanded dramatically, and for partners that means new solutions to create and new lines of sight to revenue.In this session, we'll show you what the...
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Carla West (Atlassian)
Monday, October 5, 2026, 1:50 PM - 2:20 PM
More Than an Event: Community Building in Uncertain Times — The ACE Kyiv Story
Through lessons from ACE Kyiv and our experience participating in partner and community events, we’ll share what makes an event meaningful beyond attendance numbers, how to keep people engaged, and how to create a genuine sense of connection and belonging.We’ll also talk abo...
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Monday, October 5, 2026, 1:50 PM - 2:20 PM
Ouch, That Hurt! Shaping Your Community with the Community
What happens when you are tasked with leading a fragmented and disconnected community? How to manage expectations? How to attract people to the community events? I hope to answer those questions based on a painful story (at times) featuring small victories achieved through c...
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Breakout
Monday, October 5, 2026, 2:15 PM - 3:00 PM
at Auditorium
The Industry Imperative: Turning Platform Breadth Into Buyer-Specific Value
Enterprise buyers are no longer buying tools. They are buying outcomes: reduced downtime, faster decision-making, stronger compliance, and operational resilience. This shift is reshaping how platform companies like Atlassian grow — and how partners differentiate, win, and re...
Show more
Monday, October 5, 2026, 2:25 PM - 2:55 PM
Scaling Your Voice: LinkedIn System That Survives Busy Schedules
Learn how to build a sustainable LinkedIn presence that elevates your ecosystem authority without the pressure of daily posting. By decoupling idea generation from the writing process, you can scale your community impact in just 15 minutes a day.SPEAKER: Margo Sakova (Head o...
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Monday, October 5, 2026, 2:25 PM - 2:55 PM
Beyond the Event: Content Creation
Build your voice and personal brand leveraging your community events into content. Find practical ways to create videos, stories and social content, without adding more work to your plate.SPEAKER:Sajit Nair (Associate Director, Atlassian Practice at Nagarro)
Monday, October 5, 2026, 3:00 PM - 3:45 PM
at Amtrium 1&2
Crossing the Chasm: The Field Guide to Rovo Adoption Nobody Hands You
After working across multiple Rovo rollouts, the same five adoption challenges keep appearing, regardless of industry: excitement that never spreads, missing context, lack of trust, vague measures of impact, and teams reverting to old habits. This session breaks down each pa...
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Breakout
Monday, October 5, 2026, 3:30 PM - 4:15 PM
at Auditorium
Better Together: Delivering Value to our Customers with Solution & Marketplace Partners and Atlassian Services
Delivering value for enterprise customers isn’t a solo act. In this session, we’ll look at how Atlassian’s services organization is changing the way it works, and why partners are central to that shift. We’ll get into how our services teams, delivery partners, and Mark...
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Jim Stoeckel (Atlassian)
Monday, October 5, 2026, 3:50 PM - 4:20 PM
Let Assets Do The Work
How Nord Security is using Atlassian Assets as a User Scheme:Automating Employee on(off)boardingManaging Out of Office (coverage/delegation) requests.SPEAKERS:Mindaugas Dūda (Atlassian Platform Manager, Nord Security)Margarita Burkova (Senior Atlassian Administrator, Nord Se...
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Monday, October 5, 2026, 3:50 PM - 4:20 PM
Redesigning Ways of Working with the AI Native SDLC
Writing code is no longer the bottleneck in software delivery. The real challenge is aligning on what to build, governing AI-assisted work, and reviewing changes without slowing down. This session shows how Atlassian Champions can use Rovo Agents alongside Confluence specifi...
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Breakout
Monday, October 5, 2026, 4:15 PM - 5:00 PM
at Auditorium
Co-Selling & Solution Selling: Aligning with Atlassian Field Sales
How can partners effectively team up with Atlassian’s direct sales organization to best serve customers and win larger enterprise deals?
Join June Bronwasser, Head of Partner Sales, Chris Hemphill, Head of Marketplace Partnerships, and Bobby Taylor, Manager of Enterpri...
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Chris Hemphill (Atlassian)
Gatherings & Breaks
Monday, October 5, 2026, 4:30 PM - 5:00 PM
at Elicium 2
Atlassian staff huddle
If you’re onsite at Team ’26 Europe on Monday, October 5, you’re invited to join a Staff Huddle like no other.
🌟 Attendance is required and badges will be scanned - please pick up your badge prior to joining us. 🌟
We’re switching things up with a brand-new game show format ...
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Gatherings & Breaks
Monday, October 5, 2026, 5:15 PM - 6:30 PM
at Elicium Foyer & Patio
Atlassian staff mixer
After the Staff Huddle wraps, keep the energy going at the Team ’26 Europe Atlassian Staff Welcome Mixer in the Elicium Foyer & Patio.
This is your chance to come together before the week really takes off — to reconnect with teammates, meet new faces, celebrate the crew maki...
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Gatherings & Breaks
Monday, October 5, 2026, 5:30 PM - 7:30 PM
at The Traveller, Europaplein 2 1078 GZ Amsterdam, (Located next door to the RAI)
Partner Welcome Reception
An exclusive partners-only networking reception immediately following Partner Accelerate, giving partners and Atlassian leaders a relaxed setting to connect before Team ’26 Europe.
Keynote
Tuesday, October 6, 2026, 8:00 AM - 10:00 AM
TEST: Session 1
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since 1966, when designers at Letraset and James Mosley, the librarian at St Bride Printing Library, took a 1914 Cicero translation and scr...
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Tamar Yehoshua (Atlassian)
Keynote
Tuesday, October 6, 2026, 8:00 AM - 10:00 AM
TEST: Session 2
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since 1966, when designers at Letraset and James Mosley, the librarian at St Bride Printing Library, took a 1914 Cicero translation and scr...
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Briefing
Tuesday, October 6, 2026, 8:00 AM - 5:00 PM
at Atlassian Briefing Center
Briefing: Deutsche Börse | AI Discussion
Braindate
Tuesday, October 6, 2026, 9:00 AM - 9:45 AM
[Braindate]: Future of Work: how can we build a better foundation for work/life balance?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Click here to make changes directly in the Braindate platform.
Briefing
Tuesday, October 6, 2026, 9:00 AM - 9:45 AM
at Atlassian Briefing Center
Briefing: Deloitte| TWG Briefing
Briefing
Tuesday, October 6, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Flutter EBC
Briefing
Tuesday, October 6, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Richemont | Goals & StratCo Discussion
Briefing
Tuesday, October 6, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Danske Bank Strategy Collection EBC
Briefing
Tuesday, October 6, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Aumovio | ServCo Discussion
Briefing
Tuesday, October 6, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: lbbw | FDE
Workshop
Tuesday, October 6, 2026, 9:00 AM - 12:30 PM
at Amtrium 1&2
Getting Started with Forge
Getting Started with Forge - Discover the power of building apps and personalization with Forge, Atlassian’s cloud app development platform! Build an app for your own use, your team, your company, or even be a partner on the Atlassian Marketplace. Join our beginner-friendly ...
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Ian Gil Ragudo (Atlassian)
Briefing
Tuesday, October 6, 2026, 9:45 AM - 10:45 AM
at Atlassian Briefing Center
Briefing: L&G | Avani
Breakout
Tuesday, October 6, 2026, 10:00 AM - 10:30 AM
at Stage 1, Hall 2
Team 101: Product Managers
Your Team '26 Europe starts here. Take a seat with other Product Managers and someone who does exactly what you do for 30 minutes on how to get the most out of the week — the sessions worth your time, the demos to catch, the people to meet, and the Braindates to book. Walk i...
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Breakout
Tuesday, October 6, 2026, 10:00 AM - 10:30 AM
at Stage 2, Hall 2
Team 101: Developers
Your Team '26 Europe starts here. Take a seat with other Developers and someone who does exactly what you do for 30 minutes on how to get the most out of the week — the sessions worth your time, the demos to catch, the people to meet, and the Braindates to book. Walk in solo...
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Jovana Dunisijevic (Atlassian), Warren Marusiak (Atlassian)
Breakout
Tuesday, October 6, 2026, 10:00 AM - 10:30 AM
at Stage 4, Hall 3
Team 101: IT Professionals
Your Team '26 Europe starts here. Take a seat with other IT Professionals and someone who does exactly what you do for 30 minutes on how to get the most out of the week — the sessions worth your time, the demos to catch, the people to meet, and the Braindates to book. Walk i...
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MaSonya Scott (Atlassian), Silvia Davis (Atlassian)
Breakout
Tuesday, October 6, 2026, 10:00 AM - 10:30 AM
at Stage 5, Hall 3
Team 101: Business Teams
Your Team '26 Europe starts here. Take a seat with other Business Teams and someone who does exactly what you do for 30 minutes on how to get the most out of the week — the sessions worth your time, the demos to catch, the people to meet, and the Braindates to book. Walk in ...
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Margo Sakova (Oboard)
Breakout
Tuesday, October 6, 2026, 10:00 AM - 10:30 AM
at Stage 3, Hall 2
Team 101: Partners
Your Team '26 Europe starts here. Take a seat with other Partners and someone who does exactly what you do for 30 minutes on how to get the most out of the week — the sessions worth your time, the demos to catch, the people to meet, and the Braindates to book. Walk in solo, ...
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Briefing
Tuesday, October 6, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Ubisoft | Rovo Discussion
Briefing
Tuesday, October 6, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Apple | Strategy Collection Briefing
Briefing
Tuesday, October 6, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: wise.com
Briefing
Tuesday, October 6, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Morgan Stanley | Vikram + Ken
Briefing
Tuesday, October 6, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: rheinmetall.com
Briefing
Tuesday, October 6, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: McLaren | JSM Briefing
Briefing
Tuesday, October 6, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Deloitte | DX Leadership Connect
Briefing
Tuesday, October 6, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Continental Tires AI SDLC EBC
Briefing
Tuesday, October 6, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: mercedes-benz | Team Work Graph
Tuesday, October 6, 2026, 10:00 AM - 6:00 PM
Breakout & learning sessions
From breakouts and panels to customer stories and learning sessions, you’ll find sessions tailored to every role and team. Detailed session descriptions available this summer.
Breakout
Tuesday, October 6, 2026, 11:00 AM - 11:45 AM
at Elicium 1
From AI investment to organizational speed: How Expedia is connecting their operating model
While AI is producing productivity gains for teams, strategic decisions are still moving at the old pace. In this fireside chat, Jule Norberg (Expedia Group) and Vache Moroyan (Atlassian) will discuss how Expedia is closing that gap by connecting strategic priorities, invest...
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Vache Moroyan (Atlassian)
Breakout
Tuesday, October 6, 2026, 11:00 AM - 11:45 AM
at Stage 3, Hall 2
How Confluence is re-shaping modern knowledge work
How we work is changing fast, and Confluence is at the center of it. Join Atlassian product experts for a fast-paced, live look at how new AI capabilities in Confluence, powered by Rovo and grounded in the context of the Teamwork Graph, are transforming the way teams create,...
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Dustin Smith (Atlassian)
Breakout
Tuesday, October 6, 2026, 11:00 AM - 11:45 AM
at Stage 4, Hall 3
Closing the context gap: From local coding sessions to verified delivery
The most important work in an AI-native software team often happens in terminals, IDEs, source control, and local agent sessions. But when context does not travel with the work, developers waste time reconstructing intent, while reviewers struggle to understand what changed,...
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Natalija Fuksmane (Atlassian), Ryan Jiang (Atlassian)
Breakout
Tuesday, October 6, 2026, 11:00 AM - 11:45 AM
at Elicium 2
Designing for flow: How Atlassian Williams F1 Team is building an AI led System of Work
In 2025, we shared how Atlassian Williams F1 Team started connecting strategy, work, knowledge, and AI to unlock the potential of a connected System of Work. Now see what happens when they design for Flow. We'll unpack how Williams is rebuilding purpose, work, knowledge, and...
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Andrew Boyagi (Atlassian), Jessica Burr (Atlassian), Matt Harman (Atlassian Williams F1 Team), Richard Sworder (Atlassian Williams F1 Team)
Breakout
Tuesday, October 6, 2026, 11:00 AM - 11:45 AM
at Stage 5, Hall 3
Beyond Excel: Reimagining industrial field service operations at Siemens Energy
In steam turbine field service, a single missed handoff can trigger costly delays — yet the industry has long relied on Excel spreadsheets, paper forms, and email chains that were never built for this level of complexity. In this session, Siemens Energy, a global leader in e...
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Johannes Tegethoff (HiQ GmbH), Ulrich Tschakert (Siemens Energy)
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: privatbank.ua
Learning
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Stage 2, Hall 2
Configure queues for agent triage
Learn how to configure Jira Service Management queues that help agents triage and prioritize incoming work, from defining conditions and priority groups to organizing queues for your team’s process. Queues are a core part of service spaces that support how your team intakes...
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Rob Hean (Hean.tech)
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Richemont | Loom
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Continental Tires Rovo EBC
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Wise | JPD Briefing
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Bosch | Confluence Briefing
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Capgemini | Rovo Governance & AI at Scale
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Axpo | Jira Discussion
Learning
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Stage 1, Hall 2
Operationalize Rovo agents with subagents, evaluations, and autonomy
Does it feel like you’ve reached a plateau building AI agents? You can get a single agent handling a focused task really well, but the agentic workflows that would unlock real value for your team involve multiple steps, handoffs between systems, and consistent, secure perfor...
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Sven Peters (Atlassian)
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: KLM | Core Platform
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Schwarz DX Briefing
Briefing
Tuesday, October 6, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: barclays | Forge Briefing
Briefing
Tuesday, October 6, 2026, 11:15 AM - 12:15 PM
at Atlassian Briefing Center
Briefing: Accenture | Ken
Briefing
Tuesday, October 6, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: volkswagen | ServCo briefing
Briefing
Tuesday, October 6, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: wolterskluwer.com - Hybrid ELA - 6000
Briefing
Tuesday, October 6, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Adidas | AI Discussion
Briefing
Tuesday, October 6, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: valtech.com- 1000 -> 1200 JSM Enterprise
Briefing
Tuesday, October 6, 2026, 12:30 PM - 1:30 PM
at Atlassian Briefing Center
Briefing: Aumovio | FDE & Fastshift Discussion
Briefing
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: DHL Rovo EBC
Briefing
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Logicalis | ServCo Discussion
Briefing
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Richemont | JPD Discussion
Briefing
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Schwarz TWC Briefing
Briefing
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Notino | Cloud Briefing
Briefing
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: mercedes-benz | AI Observability Briefing
Briefing
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: MSG | Vikram
Gatherings & Breaks
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Expo
Lunch
Join us for Lunch and explore the Atlassian Expo.
Briefing
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Apple | Confluence Briefing
Briefing
Tuesday, October 6, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Delivery Hero | Service Management Strategy
Gatherings & Breaks
Tuesday, October 6, 2026, 1:00 PM - 6:00 PM
at Hall 1 Mezzanine
Partner Lounge - Tuesday
Tuesday, October 6, 2026, 1:00 PM - 6:00 PM
Explore the Expo
The Expo Hall is the heart of Team '26 Europe where you'll find the Atlassian Hub and a number of exciting strategic Partners from across the Atlassian ecosystem showcasing the latest innovations, solutions, apps, and services that can be your team's next game changer. Meet ...
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Demo
Tuesday, October 6, 2026, 1:30 PM - 2:00 PM
at Theatre A, Hall 1
Rovo: Proactive AI that eliminates context switching
Work does not happen in one place. Every day, critical context moves across meetings, pull requests, Jira tickets, Confluence pages, Slack threads, and Looms. A spec gets buried in a recording, a blocker hides in a thread, and a follow-up task simply goes uncaptured. By the...
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Demo
Tuesday, October 6, 2026, 1:30 PM - 2:00 PM
at Theatre C, Hall 1
Enterprise-grade, context-aware: What’s new across the Atlassian Platform
In this in-theater demo, we’ll dive into the latest Atlassian Platform capabilities and apps that help organizations bring structure to complexity, improve visibility, and make more informed decisions.
In this session, you’ll learn about:
New enterprise-grade capabilities t...
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Etai Mizrahi (Atlassian), Michael Fedulov (Atlassian)
Demo
Tuesday, October 6, 2026, 1:30 PM - 2:00 PM
at Theatre B, Hall 1
Give coding agents the context behind the code with the Teamwork Graph
Every coding agent knows your code. Almost none of them know your work, the Jira issue that kicked it off, the Confluence doc that explains the trade-offs, the decisions made last sprint, or the team that owns the outcome. The result: agents that sound confident and build t...
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Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:00 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
at Elicium 1
From pilots to production: Scaling the AI SDLC with OpenAI and Atlassian
What’s really happening as enterprises move AI from pilots into production? Where are they gaining traction, where are they still experimenting, and what continues to hold them back?
Join Eoin Boylan, OpenAI’s Head of Forward Deployed Engineering in EMEA, for a fireside chat...
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Ming Wu (Atlassian)
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: Italian community ! Everyone is welcome
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: How are you solving assignment groups in JSM? There must be a better way!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: Differentiate & Win: Partner Capability Framework
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: Confluence cases beyond docs: project management, operational tracking, executive reporting
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: ISO compliance without the spreadsheet chaos
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: Rovo or Claude? Sort Your Ten Most Common Tasks at the Table
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: AI-Driven Quality Management: Balancing Innovation and Regulation
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Panel
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
at Stage 5, Hall 3
How teams make Rovo part of how they work
Most organizations have run an AI pilot. Far fewer have made AI a reliable, everyday part of how their teams actually work. The gap between experimentation and meaningful adoption is not a technology problem. It is an implementation, trust, and change problem, and the teams ...
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Natalia Lezhai (Personio), Razvan Nechifor (Edenred SE)
Breakout
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
at Elicium 2
The Platform is the product: What's next for extensibility on Atlassian
The latest platform roadmap - extensibility, AI capabilities, and the broader ecosystem - framed around what's possible and what's coming.
Alan Braun (Atlassian), Felipe Luisi (Lucid Motors), Tim Pettersen (Atlassian)
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: Interfacng with Jira and Confluence, where keyboard, mouse and touchscreen are no option...
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: HR Deserves Better Than a Ticket Queue
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: Making AI Work in Jira: What’s Working, What Isn’t, and Real Team Impact
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: Best Practices for Building a Flowless Customer Journey with JSM
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: How AI can turn your customer service team from a cost center into a revenue generator?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: Joint Co-Marketing: What Actually Moves the Needle with Enterprise Accounts?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: How to organize tech teams in age of AI?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: The Industry Imperative: Building a ‘System of Work’ Practice for Organizational evolution
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
at Stage 4, Hall 3
Axpo's three-act journey to modern ITSM
When a legacy ITSM platform becomes too expensive, too slow, and too rigid, something has to give. That’s why Axpo — Switzerland's leading energy company — decided to migrate 4,000+ users to Jira Service Management in just 4.5 months. The hardest part of that transition? Lea...
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Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: Introverts unite: let’s meet up and share strategies for making connections
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
[Braindate]: When you think of the future of work, what is one must-have?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Tuesday, October 6, 2026, 1:30 PM - 2:15 PM
at Stage 3, Hall 2
Data Center and beyond: Roadmap, readiness, and a path forward
Navigating the journey from Data Center to Cloud requires both optimizing your current environment and establishing a clear roadmap for what’s ahead.
In this session, Patrick Buech, Atlassian’s Head of Data Center Product will break down our ongoing investments in stability,...
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Patrick Buech (Atlassian)
Gatherings & Breaks
Tuesday, October 6, 2026, 1:30 PM - 2:30 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Learning
Tuesday, October 6, 2026, 1:30 PM - 2:30 PM
at Stage 1, Hall 2
Administer Rovo in your organization
Explore how to govern Rovo in Atlassian Administration, including where it is available, what it can search, how external AI access is managed, and how adoption and audit activity are monitored. This session is for org admins who need to set up global Rovo parameters and st...
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Rob Hean (Hean.tech)
Learning
Tuesday, October 6, 2026, 1:30 PM - 2:30 PM
at Stage 2, Hall 2
AI-led strategy in action: Explore Strategy Collection with Rovo
Paper-based strategic plans look impressive in the boardroom, but they're usually stale by the time they’re created. Most organisations know their strategy should be a living system, but don’t know where to start to move from a static document to something dynamic. In this h...
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Workshop
Tuesday, October 6, 2026, 1:30 PM - 4:45 PM
at Amtrium 1&2
Groundwork: Build an AI-Powered Forge Pipeline
Intermediate-level, hands-on Forge workshop for developers ready to turn AI experiments into dependable business workflows. Build Meeting Pipeline using Forge LLM, Custom UI, async queues, app identity (asApp vs. asUser), Jira and Confluence APIs, and Rovo Agents. You’ll tur...
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Braindate
Tuesday, October 6, 2026, 2:00 PM - 2:30 PM
[Braindate]: From five ITSM tools to one: making consolidation actually pay off
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Tuesday, October 6, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: EDF Sovereign EBC
Braindate
Tuesday, October 6, 2026, 2:00 PM - 3:00 PM
[Braindate]: Automotive / Manufacturing Roundtable
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Tuesday, October 6, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Vanderlande Cloud Migration EBC
Braindate
Tuesday, October 6, 2026, 2:00 PM - 3:00 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Tuesday, October 6, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: DHL Analytics EBC
Briefing
Tuesday, October 6, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Schwarz Cloud Briefing
Briefing
Tuesday, October 6, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Nestle | Confluence Whiteboards
Briefing
Tuesday, October 6, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Thoughtworks | Confluence AI Briefing
Briefing
Tuesday, October 6, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Würth IT | JSM Leadership Discussion
Theatre
Tuesday, October 6, 2026, 2:15 PM - 2:30 PM
at Theatre C, Hall 1
SpotOn’s AI transformation: Scaling Rovo to 1,000+ employees
Most companies pilot AI with a small technical team and hope it spreads. SpotOn took the opposite approach, scaling Rovo from a single team experiment to over 1,000 employees spanning Sales, IT, Marketing, Finance, and Operations. Facing tool sprawl, manual work, and fragmen...
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Ryan Boyd (SpotOn)
Theatre
Tuesday, October 6, 2026, 2:15 PM - 2:30 PM
at Theatre B, Hall 1
Connect your digital and physical world to AI with Assets in Jira & Teamwork Collection
Every team makes decisions with only part of the picture. The things a business actually runs on, like vendors, contracts, services, hardware, and the physical infrastructure behind them, sit scattered across spreadsheets, separate tools, and people's heads, disconnected fro...
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Michael Fedulov (Atlassian)
Theatre
Tuesday, October 6, 2026, 2:15 PM - 2:30 PM
How Trivago's legal team built a permission-first AI practice
Legal teams sit on some of the most sensitive data in any organisation — contracts, privileged communications, regulatory filings. So when trivago’s legal department decided to adopt Rovo, the first question wasn’t “is this useful?” It was “can we actually do this safely?”
T...
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Theatre
Tuesday, October 6, 2026, 2:15 PM - 2:30 PM
at Theatre A, Hall 1
From ticket to teamwork: Customer service in the Atlassian System of Work
Customer service is often where the richest signals about product quality, incidents, friction, and unmet needs first appear — yet those insights can get trapped in support tools and handoffs.
In this 15-minute session, we’ll show how Atlassian’s Customer Service Management...
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Dorothea Linneweber (Atlassian)
Braindate
Tuesday, October 6, 2026, 2:15 PM - 2:45 PM
[Braindate]: Beyond Chatbots: How Agentic Voice AI is Reshaping Customer Experience?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:00 PM
[Braindate]: How Can I Help Your Atlassian Business Grow?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:00 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:00 PM
[Braindate]: Bring your hardest Atlassian problem: Let’s architect a solution together
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Selling to the C-Suite: Win Big Transformations with Strategy Collection
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Got something to say about Bitbucket and/or Bitbucket Pipelines?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Wrangling JSM at scale: when one instance becomes ten
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Exploramos extrategias para optimizar las instancias ante los cambios de modelo de facturación
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Learning from Failure: what’s one lesson you’ve learned from taking a big risk?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Show Me the Money: How Partners Actually Profit Under UBP
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Grow Where You’re Known: How Existing Customers Create Better Greenfield Opportunities
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Sales plays for Marketplace Partners
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Admin Talk: What’s Working for You? Sharing challenges and ideas for managing Jira & Confluence
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Proving Value of AI Operating Model: Success Factors & KPIs, lets learn together!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Marketplace Apps and Migrations
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Paying twice to edit a spreadsheet? Confluence plus Microsoft 365 license overlap.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: The Forgotten Side of Marketplace Apps: Your Exit Strategy
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Are you still using Jira Dc? What is stopping you from migrating?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Drowning in Subtasks? Let's Find an Alternative Way to Break Down Processes
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Both Ways: Bug Triage at 2am - Ask Claude, or Have Jira Call It?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Marketplace-led growth: The GTM plays working now--and the ones that aren’t
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Protect the Deal: Deal Registration, PVR & Joint Value Plans in Practice
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 2:30 PM - 3:15 PM
[Braindate]: Can You Trust AI With Your Jira Audit and Compliance Data?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Tuesday, October 6, 2026, 2:30 PM - 3:30 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Demo
Tuesday, October 6, 2026, 2:45 PM - 3:15 PM
at Theatre A, Hall 1
Scale Rovo responsibly: Governance, ROI, and growth
Scaling AI across a large organisation is less about turning features on and more about building the confidence to expand safely. Admins, AI champions, and central teams need practical controls, clear visibility into what is working, and a repeatable playbook for onboarding ...
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Ashwini Rattihalli (Atlassian)
Demo
Tuesday, October 6, 2026, 2:45 PM - 3:15 PM
at Theatre C, Hall 1
Turning customer feedback into better roadmap decisions: An AI-assisted product lifecycle
Product teams don’t just struggle to collect customer feedback. They struggle to carry customer understanding through the entire product lifecycle, from identifying the real problem and deciding what to build, to preserving that context through delivery and learning whether ...
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Demo
Tuesday, October 6, 2026, 2:45 PM - 3:15 PM
at Theatre B, Hall 1
First Look: the next generation of employee support in Jira Service Management
Setting up a service desk can be complex for admins, while employees typically receive help only after something goes wrong. In this 30-minute session, we’ll preview how Jira Service Management is improving both experiences. See how Solution Composer uses conversation and AI...
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Premanku Chakraborty (Atlassian)
Breakout
Tuesday, October 6, 2026, 2:45 PM - 3:30 PM
at Stage 4, Hall 3
Smarter administration to scale your organisational impact
Admins know their organisation better than anyone. As organisations move faster, deploy more AI, and expect more from their platforms, admins become the linchpin behind teamwork, building reliable foundations. With the right tools, they elevate the whole organization.
That’s...
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Alok Jain (Atlassian)
Breakout
Tuesday, October 6, 2026, 2:45 PM - 3:30 PM
at Elicium 1
Maximising your context layer with the Teamwork Graph
AI is only as useful as the context behind it. Without a unified, connected foundation, enterprise AI delivers fragmented insights, generic recommendations, and disappointing returns. The real question is not what your AI knows in the abstract. It is whether your AI understa...
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Martin Bild (Axel Springer)
Breakout
Tuesday, October 6, 2026, 2:45 PM - 3:30 PM
at Stage 3, Hall 2
Enterprise scale meets agentic speed: Bitbucket as the software delivery platform for the AI era
Software development has entered a new era. As AI agents take on more of the work of planning, coding, testing, and delivery, enterprise teams need a software development platform that helps them move quickly and accurately without compromising security, governance, or AI to...
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Panel
Tuesday, October 6, 2026, 2:45 PM - 3:30 PM
at Elicium 2
Inside Atlassian: A cross-functional model for AI at scale
Over 99% of Atlassians use Rovo in their daily work — no mandate required. But adoption alone doesn't create enterprise value. The real advantage comes from what AI understands: the context behind your goals, decisions, teams, and work.When that context is connected across t...
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Alicia Lenart (Atlassian), Chelsea Bullock (Atlassian), Jackie Davis (Atlassian)
Braindate
Tuesday, October 6, 2026, 3:00 PM - 3:30 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:00 PM - 3:30 PM
[Braindate]: Bring your hardest Atlassian problem: Let’s architect a solution together
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Tuesday, October 6, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Aldi-Sued Rovo Discussion
Learning
Tuesday, October 6, 2026, 3:00 PM - 4:00 PM
at Stage 1, Hall 2
Assets: build it live, from data ingestion to the new data model and hardware management
Ready to roll up your Assets sleeves? In this hands-on lab, you’ll run the full asset-management lifecycle — from first data ingestion to a working hardware asset management environment. No slides or lectures, just a live instance and guided steps.
Here’s what we’ll build ...
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Silvia Davis (Atlassian)
Learning
Tuesday, October 6, 2026, 3:00 PM - 4:00 PM
at Stage 2, Hall 2
From idea to rollout: build your first Rovo triage agent
For many teams, triage is the work before the work: a manual, time-consuming process that delays resolution and drains the people best equipped to solve the actual problem.In this hands-on lab, bring your laptop and follow along step-by-step as you build an autonomous Rovo t...
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Briefing
Tuesday, October 6, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: mBank | Cloud Migration Discussion
Briefing
Tuesday, October 6, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Adidas | TWC
Briefing
Tuesday, October 6, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Engie | JSM Discussion
Briefing
Tuesday, October 6, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Inverso | Atlassian Briefing
Briefing
Tuesday, October 6, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: gkvi.de
Braindate
Tuesday, October 6, 2026, 3:15 PM - 3:45 PM
[Braindate]: What are your Jira customers still missing?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Theatre
Tuesday, October 6, 2026, 3:30 PM - 3:45 PM
at Theatre B, Hall 1
Create a self-improving SDLC with AI measurement and AI enablement by DX
In the rush to adopt enterprise artificial intelligence, most organisations are getting their rollouts fundamentally wrong by falling for a dangerous myth: that AI productivity is the individual developer's responsibility. Companies are investing millions in GenAI licenses, ...
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Theatre
Sponsored
Tuesday, October 6, 2026, 3:30 PM - 3:45 PM
at Theatre A, Hall 1
Great JSM agents don't start with AI
AI agents rarely fail because the model is weak – they fail because the organisation underneath them isn't ready. It's not a technology gap, but an architecture and leadership gap: knowledge nobody maintains, processes that only live in people's heads, no clear line between ...
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Theatre
Sponsored
Tuesday, October 6, 2026, 3:30 PM - 3:45 PM
at Theatre C, Hall 1
Appfire's next wave: New GA innovation across Jira, Confluence & AI-native features
Join us for a first look at what's next from Appfire. At this session we will be unveiling new product innovation availability, spanning the Atlassian platform — from smarter ways to work in Jira and Confluence to AI-native capabilities built to transform how teams manage ri...
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Kevin Stark (Appfire)
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:00 PM
[Braindate]: Your automation- and usage-based bill starts on 3 December. What is your number?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:00 PM
[Braindate]: Unlocking Growth with AWS: Co-Funding, Co-Sell & Co-Innovation Programs for Partners
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:00 PM
[Braindate]: How Can I Help Your Atlassian Business Grow?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:00 PM
[Braindate]: Migrations / Forge Development
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: How do we modernise risk management within businesses using Atlassian
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: 🎯 Cross-functional chaos: How to align business and tech teams with OKRs
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: New AI Surfaces in Forge - Assignable agents, Forge LLMs, & Rovo
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Who approved that workflow change? Proving governance of Jira configuration to auditors
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Data Center hits end of life in 2029. Is your plan real?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Using Rovo and Claude to solve your business pains with outcomes-driven agents
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Customer Service Management - the what, the why and the how!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Braindate curious? A beginner-friendly guide to what to expect
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Become the AI-Compliance Advisor Your Regulated Customers Need
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Past the coding assistant: where AI SDLC stalls at plan, review and release
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Finding the right partners to build with. How do you decide in this era of tool sprawl?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Stop Random Acts of Marketing: Why Single Tactics Won’t Scale Partner Growth
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Marketplace Experience Feedback Session
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: From four-eyes to complex approvals: How do you run compliance-grade approvals in Jira?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Enterprise Rovo in practice: guardrails, permissions, credits
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: One Portal, Hundreds of Forms: How Do You Keep It Simple?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:30 PM - 4:15 PM
[Braindate]: Files in SharePoint, work in Jira: automating the gap in Jira and JSM.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Tuesday, October 6, 2026, 3:30 PM - 4:30 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Briefing
Tuesday, October 6, 2026, 3:30 PM - 4:30 PM
at Atlassian Briefing Center
Briefing: Rexel | Vikram
Braindate
Tuesday, October 6, 2026, 3:45 PM - 4:15 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 3:45 PM - 4:15 PM
[Braindate]: Turkish Market, Consulting and Marketplace Apps Corner
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:00 PM - 4:30 PM
[Braindate]: Let’s discuss jira
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:00 PM - 4:30 PM
[Braindate]: You bring the app; I’ll bring the content ideas ✨
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Tuesday, October 6, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: hilti.group
Briefing
Tuesday, October 6, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Mercedes-Benz | Forge Briefing
Briefing
Tuesday, October 6, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Adidas | StratCo | Goals
Briefing
Tuesday, October 6, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Mizuho-sc | Bitbucket Discussion
Briefing
Tuesday, October 6, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: mBank | Product Roadmap Discussion
Briefing
Tuesday, October 6, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Aldi-Sued DevAI Discussion
Briefing
Tuesday, October 6, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: lbbw | AI in SDLC
Briefing
Tuesday, October 6, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Daimler Truck | Cloud Migration Briefing
Briefing
Tuesday, October 6, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Rational EBC
Gatherings & Breaks
Tuesday, October 6, 2026, 4:00 PM - 6:00 PM
at Expo
Welcome Reception
Explore the Atlassian Expo, meet with Atlassian experts in the Atlassian Hub, join our Community, meet with our solution and marketplace partners, engage with sponsors, and celebrate the opening of Team '26 Europe.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:00 PM
[Braindate]: Procurement Intake and Orchestration on JSM. How it works for whom and why
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:00 PM
[Braindate]: Italian corner: Facciamo due chiacchere in italiano!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:00 PM
[Braindate]: Challenges and Blockers for AI in EU Data Sovereignty
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: Backing up Atlassian Cloud: what native covers, and what we still own
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: The Industry Imperative: Building a ‘System of Work’ Practice for Organizational evolution
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: Authentic & Agentic: How can authenticity become our differentiator in an AI world?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: I would like to have a discussion with an Atlassian SME about migrating from JIRA SM to JIRACSM
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: discuss how AI evolve, its potential side effects, chatbot strategies, and AI hallucination
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: Scaling AIOps Through DevOps and Observability Partnerships
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: How do you manage too many Jira issues across projects?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: Lithuanian Corner: an open discussion to ask anything in Lithuanian
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: How do I prove that my migration completed as I expected? What are the acceptable differences?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: Context at Scale: How do we build trusted knowledge for Humans and AI
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: The Partner Value Platform: Earn More for the Full Value You Bring
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: The ServiceNow Displacement Playbook - What gaps remain?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: Marketplace Trust Programs
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: Clear your migration backlog without hiring more experts
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 4:30 PM - 5:15 PM
[Braindate]: Are you running Atlassian Data Center products? What's your plan?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Tuesday, October 6, 2026, 4:30 PM - 5:30 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Braindate
Tuesday, October 6, 2026, 4:45 PM - 5:15 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Tuesday, October 6, 2026, 5:00 PM - 5:30 PM
[Braindate]: Italian corner: Facciamo due chiacchere in italiano!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Tuesday, October 6, 2026, 5:00 PM - 6:00 PM
at Atlassian Briefing Center
Briefing: Tesco| Service Collection Briefing
Briefing
Tuesday, October 6, 2026, 5:00 PM - 6:00 PM
at Atlassian Briefing Center
Briefing: AKDB | Cloud Briefing
Briefing
Tuesday, October 6, 2026, 5:00 PM - 6:00 PM
at Atlassian Briefing Center
Briefing: Convexin | Atlassian Briefing
Briefing
Tuesday, October 6, 2026, 5:00 PM - 6:00 PM
at Atlassian Briefing Center
Briefing: munichre| Ai Briefing
Gatherings & Breaks
Tuesday, October 6, 2026, 6:00 PM - 10:00 PM
Impact Maker Awards Celebration
Join us for an invite-only winners’ reception celebrating your Impact Maker Award win.Event Details:
Date: Tuesday, 6 OctoberTime: 18:00 - 22:00Location: Restaurant WilsConnect with Atlassian leaders and fellow award recipients for a welcome reception and then a coursed Mic...
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Gatherings & Breaks
Tuesday, October 6, 2026, 6:00 PM - 10:00 PM
at Nhow 24
Strategy Collection Executive Happy Hour
Get ready to kick off Team '26 Europe at the Executive Happy Hour hosted by Strategy Collection & Professional Services leaders. As AI accelerates the SDLC, the teams that win keep strategic intent connected to the work. Join fellow executive leaders over food, drinks, and ...
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Gatherings & Breaks
Wednesday, October 7, 2026, 8:00 AM - 9:00 AM
at Expo
Breakfast
Power up and explore the Atlassian Expo ahead of the Founder Keynote.
Gatherings & Breaks
Wednesday, October 7, 2026, 8:00 AM - 6:00 PM
at Hall 1 Mezzanine
Partner Lounge - Wednesday
Wednesday, October 7, 2026, 8:00 AM - 6:00 PM
Explore the Expo
The Expo hall is the heart of Team '26 Europe where you'll find the Atlassian Hub and a number of exciting strategic Partners from across the Atlassian ecosystem showcasing the latest innovations, solutions, apps, and services that can be your team's next game changer. Meet ...
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Team Talk
Wednesday, October 7, 2026, 8:45 AM - 9:00 AM
Team Talk: Kickoff & day 1 preview
Welcome to Team Talk, your live guide to the day ahead at Team ’26 Europe. Get a fast overview of the biggest moments, segments, and activities so you know exactly what to watch for and how to get the most out of the live stream.
Janessa Drainville (Atlassian), MaSonya Scott (Atlassian), Sven Peters (Atlassian)
Breakout
Wednesday, October 7, 2026, 9:00 AM - 10:00 AM
at Test Room
Test Session 2
What if you could instantly surface every open bug in your Jira project, spin up a Confluence page with technical specs for your next big idea, or bulk-create Compass components—all without ever leaving your favourite AI interface? With the Atlassian Rovo MCP server, this is...
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Keynote
Wednesday, October 7, 2026, 9:00 AM - 10:15 AM
at Main Stage
Founder Keynote: Your business knows better
The most powerful thing a team can have isn't more information — it's more conviction. Knowing what to prioritize. Where things stand. What to do next. Join Atlassian leaders to discover how the world's most effective teams are turning knowledge into knowing — the kind of co...
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Mike Cannon-Brookes (Atlassian), Sherif Mansour (Atlassian), Tamar Yehoshua (Atlassian), Taroon Mandhana (Atlassian)
Briefing
Wednesday, October 7, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: BW Events Briefing Test | Team 26 EU
Team Talk
Wednesday, October 7, 2026, 10:30 AM - 10:45 AM
Team Talk: Keynote recap & expo floor tour
Join the Team Talk hosts for a quick recap of the Founder’s Keynote, then head to the expo floor in Amsterdam for a look at the energy, booths, and more from the show floor. Then hear what else is in store for the rest of the day.
Janessa Drainville (Atlassian), MaSonya Scott (Atlassian), Sven Peters (Atlassian)
Demo
Wednesday, October 7, 2026, 10:45 AM - 11:15 AM
at Theatre B, Hall 1
[Repeat] Give coding agents the context behind the code with the Teamwork Graph
Every coding agent knows your code. Almost none of them know your work, the Jira issue that kicked it off, the Confluence doc that explains the trade-offs, the decisions made last sprint, or the team that owns the outcome. The result: agents that sound confident and build t...
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Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:15 AM
[Braindate]: Service Desk Metrics? Are quantity, velocity, SLAs, and XLAs still appropriate in the AI world?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Demo
Wednesday, October 7, 2026, 10:45 AM - 11:15 AM
at Theatre A, Hall 1
Your Atlassian context, in Claude, ChatGPT, and any AI agent
Your team already works in Claude, ChatGPT, and Gemini. The friction comes when those tools have no connection to the actual work: the Jira tickets, the Confluence docs, the decisions your team made last Tuesday. Without that context, AI assistants give generic answers, and...
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Jemma Swaak (Atlassian)
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: When Agents Go Rogue: "I'll be back!"
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: AI in Asset Management: Exploring AI Applications, Market Trends, and Opportunities
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: What are your document approval problems, across Word, Confluence, and more?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Control Identity & Automate License Management for Cost Efficiency
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Turning Regulation into Opportunity: DORA, EU AI Act & Atlassian
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Working with regulated Atlassian customers: let's compare notes.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Testing at the Speed of AI: Managing Quality When Code Ships Faster Than Ever
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: JSM Portal overload? A maze for the customer? Pathfinder can help without AI consumption
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Paying for unused seats: how do you help customers right-size and still grow the account?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: What if Jira came to your local dev loop - and kept up with your work, so you don't have to?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Differentiate & Win: Partner Capability Framework
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: What can LeanZero offer for free? Small but potent
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Let's share our best AI agents implemented within the Atlassian suite
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Rubbish in, rubbish out: fixing your confluence rot before Rovo finds it
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Marketplace Apps and Migrations
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Let’s unpack recovery priorities across Atlassian and Marketplace apps.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: The Partner Value Platform: Earn More for the Full Value You Bring
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: AI that sounds sure and still gets it wrong. Where's yours getting its context?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: Procurement Intake & Orchestration on Atlassian platform. What is that, for whom and how?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: What is still stopping regulated organizations from moving to Atlassian Cloud?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: SDLC - How to measure ROI on your AI investment and answer management hard questions.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 10:45 AM - 11:30 AM
[Braindate]: How do human workers survive in the AI-first world?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Learning
Wednesday, October 7, 2026, 10:45 AM - 11:45 AM
at Stage 2, Hall 2
The SDLC, upgraded: leveraging AutoDev for AI-driven delivery
Industry research shows AI productivity gains have plateaued at 10-15% because today's tools only optimize the 20% of a developer's day spent writing code. The real bottlenecks are left and right of code: planning, orchestration, review, and operations.
Join Atlassian’s Jo...
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Evan Cook (Atlassian), Jovana Dunisijevic (Atlassian), Warren Marusiak (Atlassian)
Gatherings & Breaks
Wednesday, October 7, 2026, 10:45 AM - 11:45 AM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Braindate
Wednesday, October 7, 2026, 11:00 AM - 11:30 AM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: E.ON AI EBC
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Deloitte | Strategy Collection Discussion
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: rewe-group.at
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Lufthansa | DX Briefing
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Morgan Stanley | Guard Premium
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: stellantis | Ai SoW Briefing
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: TeamViewer - DX - 1000 engineers
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Accenture | TWC/Loom
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Daimler Truck | PlugIns & Assessment Briefing
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: lbbw | DX
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Tesco | Strategy Collection
Briefing
Wednesday, October 7, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: mercedes-benz | Atlassian Rovo Briefing
Braindate
Wednesday, October 7, 2026, 11:15 AM - 11:45 AM
[Braindate]: Let’s discuss technology
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Wednesday, October 7, 2026, 11:15 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Revolut | Tamar
Braindate
Wednesday, October 7, 2026, 11:30 AM - 12:00 PM
[Braindate]: From five ITSM tools to one: making consolidation actually pay off
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:30 AM - 12:00 PM
[Braindate]: Strategies for Managing Atlassian Billing Changes
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Team Talk
Wednesday, October 7, 2026, 11:30 AM - 12:00 PM
Team Talk: Expo Highlights
Join our Team Talk hosts for a behind-the-scenes look at the Team Europe Hall, featuring live demos, games, and more!
Janessa Drainville (Atlassian), MaSonya Scott (Atlassian), Sven Peters (Atlassian)
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:15 PM
[Braindate]: Let's chat about governance and how to keep you Jira instance and user management in check!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: How are you handling costs and budgets in Jira?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: End to End testing for marketplace apps experiences. Exchange of ideas.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Migrating apps from Connect to Forge
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Atlassian in Italy: Let’s Exchange Feedback on Market & Licensing
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: HR Service Management Solution Package: Marketplace apps + partner services focused on HRSM.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Testing at the Speed of AI: Managing Quality When Code Ships at the speed of AI
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Using Rovo and Claude to solve your business pains with outcomes-driven agents
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: What is still stopping regulated organizations from moving to Atlassian Cloud? (Group 2)
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: How do you manage quirky behavior JIRA configuration management?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Beyond the AI Pilot: Packaging Profitable Rovo & Workflow Services
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Rovo for ABM: Connecting Signals to Marketing Action
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Customer Service Managment: the next huge vertical. Where we are, and where we are going!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Marketplace Experience Feedback Session
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: 5 Ways Jira Can Call Claude (and What Each One Costs You)
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Private Offers
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Paying for users who never log in? How do you keep your Atlassian licenses lean and clean?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: Delivery runs at AI speed. Does your strategy process?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 11:45 AM - 12:30 PM
[Braindate]: AI Is Easy to Try. Why Is It So Hard to Adopt? What can organizations do to turn AI enthusiasm
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Wednesday, October 7, 2026, 11:45 AM - 12:45 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Braindate
Wednesday, October 7, 2026, 12:00 PM - 12:30 PM
[Braindate]: The 30-Minute Unblocker: Bring a Hard Challenge, Leave with an Action Plan
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:00 PM - 12:30 PM
[Braindate]: Spanish Corner: an open discussion to ask Atlassian Team anything in Spanish
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Wednesday, October 7, 2026, 12:00 PM - 12:40 PM
at Stage 4, Hall 3
Beyond inventory: Powering high-performance teams with Atlassian Assets
Assets is not just inventory. It is a flexible way to model the nouns your business cares about, connect them to work, and create a living context layer that compounds in value over time. Hear from the Atlassian Williams F1 Team on how they use assets to improve visibility, ...
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Cathi Davey (Atlassian), Richard Sworder (Atlassian Williams F1 Team)
Demo
Wednesday, October 7, 2026, 12:00 PM - 12:40 PM
at Theatre C, Hall 1
Rovo Chat in action: One interface, every kind of work
What started as a quick way to find answers is now a workspace where your team can actually get things done. Rovo Chat helps you automate repetitive tasks, coordinate AI agents, and keep track of your projects—all without forcing you to constantly switch between different a...
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Shravan Suri (Atlassian)
Breakout
Wednesday, October 7, 2026, 12:00 PM - 12:40 PM
at Elicium 1
The Atlassian FDE: What it really takes to build with a customer
Most enterprises have AI. What they need is to know how to identify the workflows that are worth transforming, give AI the context to handle them, and get something into production that people actually trust and use.
That's the job of Atlassian's Forward Deployed Engineers.
...
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Avani Prabhakar (Atlassian)
Learning
Wednesday, October 7, 2026, 12:00 PM - 12:40 PM
at Stage 1, Hall 2
[Repeat] Administer Rovo in your organization
Explore how to govern Rovo in Atlassian Administration, including where it is available, what it can search, how external AI access is managed, and how adoption and audit activity are monitored. This session is for org admins who need to set up global Rovo parameters and st...
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Learning
Wednesday, October 7, 2026, 12:00 PM - 12:40 PM
at Stage 3, Hall 2
Collect information with forms in Jira
Learn how to use forms in a company-managed Jira space to collect structured information from any team or stakeholder. Forms are a flexible feature you can add to your Jira space to gather input right where you track work.
In this session, you’ll learn how to:
Create and c...
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Rob Hean (Hean.tech)
Panel
Wednesday, October 7, 2026, 12:00 PM - 12:40 PM
at Stage 5, Hall 3
Driving efficiency at McLaren Automotive: speed, savings, and a connected system of work
Bringing a new vehicle from concept to production depends on thousands of connected decisions across product, procurement, manufacturing, quality, and finance. At McLaren Automotive, many of those critical processes were managed through disconnected spreadsheets, presentatio...
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Solution Keynote
Wednesday, October 7, 2026, 12:00 PM - 12:45 PM
at Elicium 2
Connected Context, Governed Action: Scaling Enterprise AI with the Teamwork Graph and Rovo
Moving from individual AI productivity to driving meaningful organizational ROI is a challenge most organizations aren’t sure how to solve.
In this keynote, you’ll learn how to move from isolated pockets of value to company-wide impact using Atlassian’s AI platform. We’ll un...
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Jamil Valliani (Atlassian), Rob Bissett (Atlassian)
Briefing
Wednesday, October 7, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Schaeffler | Partnership Briefing
Briefing
Wednesday, October 7, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Blancco | CSM Briefing
Briefing
Wednesday, October 7, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Desjardins | DevEx Discussion
Briefing
Wednesday, October 7, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: NatWest | DX Briefing
Briefing
Wednesday, October 7, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: E.ON DX EBC
Briefing
Wednesday, October 7, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: barco.com
Braindate
Wednesday, October 7, 2026, 12:30 PM - 1:00 PM
[Braindate]: Having The Best Time — the Documentary
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:30 PM - 1:00 PM
[Braindate]: You bring the app; I’ll bring the content ideas ✨
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Wednesday, October 7, 2026, 12:40 PM - 1:30 PM
at Expo
Lunch
Join us for Lunch and explore the Atlassian Expo.
Team Talk
Wednesday, October 7, 2026, 12:45 PM - 1:00 PM
Team Talk: Wrapping up Team '26 Europe
Close out Team ’26 Europe with an unfiltered conversation featuring two Atlassian Community leaders. They’ll share what the community really took away from the announcements, sessions, and news from Team, and what it all means for customers on the ground.
Janessa Drainville (Atlassian), MaSonya Scott (Atlassian), Sven Peters (Atlassian)
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:15 PM
[Braindate]: Strategies for Managing Atlassian Billing Changes
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: I brought Rovo to 1k folks and have bent it every way possible. AMA.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: Marketplace Magic: Turning Great Apps Into Stories That Stick
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: How to complain effectively
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: Rovo Governance: Balancing User Freedom and Control
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: How to help Jira to handle complex decision-making
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: Your first 90 days in Atlassian Cloud: What helps admins move from migration to momentum?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: Strategic Portfolio Management: Turn Strategy Collection into Partner Revenue
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: Exploramos estrategias para optimizar las instancias, ante los cambios de modelo de facturación
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: New AI Surfaces in Forge - Assignable agents, Forge LLMs, & Rovo
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: Show Me the Money: How Partners Actually Profit Under UBP
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 12:45 PM - 1:30 PM
[Braindate]: Private - 74 software executive meeting
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Wednesday, October 7, 2026, 12:45 PM - 1:45 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Wednesday, October 7, 2026, 12:45 PM - 4:00 PM
Breakout & learning sessions
From breakouts and panels to customer stories and learning sessions, you’ll find sessions tailored to every role and team. Detailed session descriptions available this summer.
Braindate
Wednesday, October 7, 2026, 1:00 PM - 1:30 PM
[Braindate]: Migrations / Forge Development
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:00 PM - 1:30 PM
[Braindate]: Keeping context clean for AI agents - implementing content retention in Confluence and Jira
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:00 PM - 1:30 PM
[Braindate]: Paying twice to edit a spreadsheet? Confluence plus Microsoft license overlap.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Wednesday, October 7, 2026, 1:00 PM - 1:45 PM
at Atlassian Briefing Center
Briefing: L&G | Tamar
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: CAGIP JPD EBC
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Generali | Cloud Migration Briefing
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Bertelsmann Briefing
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Boerse Stuttgart Strategy Collection EBC
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Deloitte MCS Limited | Units Review
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: viega.de- Strategy Collection 50
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Nestle | AI Gov, Rovo and UBP Discussion
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Infineon | Atlassian GCP Discussion
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: airbus.com
Briefing
Wednesday, October 7, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Mercedes-Benz | Assets Briefing
Demo
Wednesday, October 7, 2026, 1:30 PM - 2:00 PM
at Theatre C, Hall 1
From single agent to agentic system: build agentic workflows in Rovo Studio
Building a Rovo agent is just the first step toward changing how work gets done. The real shift happens when agents start handling complex, multi-step work on their own — operating reliably without constant supervision. Teams that reach this stage unlock the ability to hand ...
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Sven Peters (Atlassian)
Demo
Wednesday, October 7, 2026, 1:30 PM - 2:00 PM
at Theatre B, Hall 1
Strategy Collection demo: Strategic context for the age of AI execution
Most strategies do not fail in the planning room. They lose shape as AI changes the velocity of work. See how Strategy Collection keeps strategic context connected across priorities, organizations, people, funding, work, decisions, and AI-assisted updates, so leaders can spo...
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Keith Renison (Atlassian)
Demo
Wednesday, October 7, 2026, 1:30 PM - 2:00 PM
at Theatre A, Hall 1
Rovo skills: AI shortcuts for smarter teamwork
You already use Rovo. But are you getting the most out of it? Platform Skills are pre-built, best-practice instructions that take the guesswork out of prompting - delivering reliable, consistent outputs for common team tasks. Instead of crafting the right prompt every time,...
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Breakout
Wednesday, October 7, 2026, 1:30 PM - 2:15 PM
at Stage 5, Hall 3
Reactive to ready: Building an AI governance strategy that scales with you
Predicting where AI goes next is nearly impossible. What you can control is how ready your organization is when it gets there. Agents are already a way of life for enterprise teams, automating workflows, making decisions, and accessing confidential data across your organizat...
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Ashwini Rattihalli (Atlassian)
Breakout
Sponsored
Wednesday, October 7, 2026, 1:30 PM - 2:15 PM
at Stage 4, Hall 3
From brainstorm to build: Eliminating the "handoff tax" with Gemini and Atlassian
As AI transitions from passive chatbots into autonomous agents, the true friction today isn’t a lack of model intelligence—it’s the "context wall" that fragments data between separate applications. Join Ed Muthiah, ML Solutions Architect, for a practical, demo-driven discuss...
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Breakout
Wednesday, October 7, 2026, 1:30 PM - 2:15 PM
at Stage 3, Hall 2
Build a more inclusive team with Loom and Rovo: async workflows that work for every brain
Many teams are redesigning their workflows for AI, but far fewer are redesigning them for the full range of human brains on the team. This session explores how Loom, Rovo, and the Teamwork Collection can unlock the strengths of neurodiverse teams — from asynchronous communic...
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Kit Friend (Accenture)
Breakout
Wednesday, October 7, 2026, 1:30 PM - 2:15 PM
at Elicium 1
Leading with context: Lessons from Atlassian's AI journey
85% of knowledge workers use AI. But only 6% of executives can point to clear ROI.Join Atlassian's Chief People and AI Enablement Officer Avani Prabhakar and VP of Presales and Value Management Mark Nolan for a candid conversation about the questions every leadership team is...
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Avani Prabhakar (Atlassian), Mark Nolan (Atlassian)
Learning
Wednesday, October 7, 2026, 1:30 PM - 2:30 PM
at Stage 2, Hall 2
Permission to innovate: building AI guardrails that work
AI is moving fast. Your guardrails should move with it. In this 60-minute, hands-on lab, you’ll step into the role of an admin, work through the kinds of AI requests they face every day, and leave with a practical plan for how to enable AI at your organisation without losing...
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Gabriela Cardona (Atlassian)
Learning
Wednesday, October 7, 2026, 1:30 PM - 2:30 PM
at Stage 1, Hall 2
Build the app your team needs: no coding required
Every team has a wishlist for how Jira and Confluence could work better for them. A workflow that fits the way your team actually operates so AI can build exactly what you want in fewer cycles. Until now, building those customizations meant waiting on a developer, and hoping...
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Caterina Curti (Atlassian)
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:15 PM
[Braindate]: Let's chat about governance and how to keep you Jira instance and user management in check!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Solution Keynote
Wednesday, October 7, 2026, 1:45 PM - 2:15 PM
at Elicium 2
Beyond code generation: Making agentic software delivery work
Coding agents are transforming how software gets built, but for most organizations early productivity gains are starting to level off. As AI makes code generation faster, friction is shifting from writing code to other parts of software delivery, including gathering context,...
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Justin Reock (Atlassian), Matthew Canham (Atlassian)
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Rovo & MCP in Regulated Organizations: Navigating Governance and Compliance
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: How do we measure developer productivity and identify areas of improvement in the age of AI?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Complex Assets Migrations: Are We Ready for the 2029 Data Center Deadline?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: The challenge of managing projects with scattered tools and processes
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: DC migration isn't done until the automations work.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Marketplace product differentiation in an agentic world
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Protect the Deal: Deal Registration, PVR & Joint Value Plans in Practice
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Are we measuring what actually matters? Connecting KPIs to the strategy
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Modern Marketing in the Atlassian Ecosystem: What Changed After AI?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: The Industry Imperative: Building a ‘System of Work’ Practice for Organizational evolution
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Stop Being the Bottleneck: 5 Ways Jira Can Call Claude Without You
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Financial Services Industry (FSI) Roundtable
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Customer Service Management - AI Agents Moving Beyond Knowledge
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Usage Based Pricing for Marketplace apps
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
[Braindate]: Connecting external knowledge to Rovo
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Wednesday, October 7, 2026, 1:45 PM - 2:30 PM
at Atlassian Briefing Center
Briefing: Indra | Tamar
Gatherings & Breaks
Wednesday, October 7, 2026, 1:45 PM - 2:45 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Braindate
Wednesday, October 7, 2026, 2:00 PM - 2:30 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Wednesday, October 7, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Worldline EBC
Briefing
Wednesday, October 7, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Atlas Copco Rovo EBC
Briefing
Wednesday, October 7, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: CAGIP TWC EBC
Briefing
Wednesday, October 7, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: volkswagen | Migration Briefing
Briefing
Wednesday, October 7, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Volvo Analytics EBC
Briefing
Wednesday, October 7, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: DHL PMO EBC
Briefing
Wednesday, October 7, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Adidas | Cloud Migration & FastShift
Briefing
Wednesday, October 7, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Lufthansa | Service Collection Briefing
Briefing
Wednesday, October 7, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Engie | Rovo and DX Discussion
Theatre
Wednesday, October 7, 2026, 2:15 PM - 2:30 PM
at Theatre B, Hall 1
How VodafoneZiggo grew AI adoption 20x in five months and the impact
Most organizations struggle to move AI from a strategy deck to daily habits. Join VodafoneZiggo to hear how they bridged that gap: growing agent interactions 20x (from 100 to 2,000) and scaling active users 5x in just five months. Hear directly from CMO Belinda Gerdt and Te...
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Theatre
Sponsored
Wednesday, October 7, 2026, 2:15 PM - 2:30 PM
at Theatre C, Hall 1
Your agent is only as good as its context
Would you let an AI agent act on your behalf if you weren't sure what it actually knows? That's the question every IT and Security leader is quietly sitting with right now, and it's the question this session answers.
We'll open with something most vendors won't show you on s...
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Theatre
Sponsored
Wednesday, October 7, 2026, 2:15 PM - 2:30 PM
at Theatre A, Hall 1
Navigating Sovereign Cloud in Europe
Large corporates in regulated industries in Europe have a dilemma. They want and must harness the power of AI, but it must also be compliant also. What does this mean in the European context, what are the implications and solutions?
Definition of Sovereignty: Is Sovereignty...
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Braindate
Wednesday, October 7, 2026, 2:15 PM - 2:45 PM
[Braindate]: Let’s discuss atlassian ecosystem
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Wednesday, October 7, 2026, 2:15 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: REWE | Ken
Braindate
Wednesday, October 7, 2026, 2:30 PM - 3:00 PM
[Braindate]: Having The Best Time — the Documentary
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:30 PM - 3:00 PM
[Braindate]: Let’s discuss software & internet
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:30 PM - 3:00 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:30 PM - 3:00 PM
[Braindate]: Let’s discuss portfolio management
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Wednesday, October 7, 2026, 2:30 PM - 3:15 PM
at Atlassian Briefing Center
Briefing: VodafoneZiggo | Tamar
Demo
Wednesday, October 7, 2026, 2:45 PM - 3:15 PM
at Theatre B, Hall 1
Get answers from across your site with Rovo
What if Rovo could answer a question no single person, or tool, can answer on their own? This session is built around two live demos that showcase how Rovo works across the tools your team already uses (Loom, Confluence, and Jira) to turn scattered information into structur...
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Solution Keynote
Wednesday, October 7, 2026, 2:45 PM - 3:15 PM
at Elicium 2
Shatter the service quo: service management for the AI era
AI is transforming how businesses operate and leaders are being held to higher expectations. Service must be unified, intelligent, and resilient across your entire organization, not patched together and slowed down by legacy constraints. Learn how Atlassian’s AI-powered Serv...
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Edwin Wong (Atlassian), Shamik Sharma (Atlassian)
Demo
Wednesday, October 7, 2026, 2:45 PM - 3:15 PM
at Theatre C, Hall 1
[Repeat] Enterprise-grade, context-aware: What’s new across the Atlassian Platform
In this in-theater demo, we’ll dive into the latest Atlassian Platform capabilities and apps that help organizations bring structure to complexity, improve visibility, and make more informed decisions.
In this session, you’ll learn about:
New enterprise-grade capabilities t...
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Ben Jackson (Atlassian), Michael Fedulov (Atlassian)
Demo
Wednesday, October 7, 2026, 2:45 PM - 3:15 PM
at Theatre A, Hall 1
[Repeat] Scale Rovo responsibly: Governance, ROI, and growth
Scaling AI across a large organisation is less about turning features on and more about building the confidence to expand safely. Admins, AI champions, and central teams need practical controls, clear visibility into what is working, and a repeatable playbook for onboarding ...
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Ashwini Rattihalli (Atlassian)
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: What is stopping you from migrating to cloud? Part-2
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: How Do You Track User Activity and Workload in Jira?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Custom development with Forge
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: How to add customer context to your Jira tasks and JSM tickets, and why you would ever need it?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Past the coding assistant: where AI SDLC stalls at plan, review and release
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Making agent sessions visible to broader team with Jira-driven local experience & code memories
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Clear your migration backlog without hiring more experts
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Right access, right license: who actually needs what in Jira and Confluence?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: How to Automate Repeatable Processes in Jira Service Management?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
at Stage 4, Hall 3
Insights for every team: work and data context, side by side
AI is showing up as a teammate, not just a tool - but people and AI can only collaborate well when work and business data mean the same thing.Data context closes that gap by connecting structured business data from data warehouses to the work itself, with governed metric...
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Etai Mizrahi (Atlassian), Tom McMahon (Atlassian)
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: How the heck do we estimate the AI’s work? Are story points dead?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
at Stage 5, Hall 3
The leadership leap: From chaos to clarity with Strategy Collection
Operating environments are accelerating, but most leadership practices are still running on industrial-age logic: siloed thinking, static annual plans, and disconnected tools. The result is a growing gap between how fast the world moves and how fast leaders can respond.
Th...
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Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: The Partner Value Platform: Earn More for the Full Value You Bring
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Become the AI-Compliance Advisor Your Regulated Customers Need
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Grow Where You’re Known: How Existing Customers Create Better Greenfield Opportunities
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Are Your Jira Dashboards Telling the Whole Story?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Make your automations even easier with ScriptRunner and Rovo
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Queue and Eh - Bring your JSM Queue questions and let's see if this Canadian can answer them
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Two interesting, real-world use cases for Bitbucket Agentic Pipelines.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Enterprise Sales and Leveraging PDMs
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
at Elicium 1
Building in Public: How Atlassian designs and ships in the AI era
The keynote reveals the polished announcement – but what does it actually take to get there? In this behind-the-scenes session hosted by Head of Design David Hoang, we’ll pull back the curtain on how Atlassian conceives, tests, and ships software in the AI era – and share ...
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David Hoang (Atlassian)
Braindate
Wednesday, October 7, 2026, 2:45 PM - 3:30 PM
[Braindate]: Your backup is fine. Now prove it: NIS2, DORA and the evidence everybody should have
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Wednesday, October 7, 2026, 2:45 PM - 3:45 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: KLM | Service Management & Assets
Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Safran Group EBC
Learning
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Stage 2, Hall 2
[Repeat] Operationalize Rovo agents with subagents, evaluations, and autonomy
Does it feel like you’ve reached a plateau building AI agents? You can get a single agent handling a focused task really well, but the agentic workflows that would unlock real value for your team involve multiple steps, handoffs between systems, and consistent, secure perfor...
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Sven Peters (Atlassian)
Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Ubisoft | Automation Discussion
Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Bosch | Cloud Admin Briefing
Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Vodafoneziggo | Strategy Collection
Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: TUI TWC Briefing
Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Richemont | AI Governance Discussion
Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: WienIT EBC
Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Aumovio | Dev AI / Jira Discussion
Learning
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Stage 1, Hall 2
The 60-minute build lab: agentic delivery for Teamwork Collection practitioners
Modernizing core business solutions shouldn’t stall in manual handoffs and disconnected tools. In this fast-paced, 60-minute hands-on lab, you’ll step into the driver’s seat of a cross-functional project overhaul powered by connected AI teammates across the Atlassian Teamw...
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Jovana Dunisijevic (Atlassian), Thomas Hardin (Atlassian)
Briefing
Wednesday, October 7, 2026, 3:00 PM - 4:00 PM
at Atlassian Briefing Center
Briefing: Amadeus Confluence Briefing
Briefing
Wednesday, October 7, 2026, 3:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Danske Bank | MCB
Braindate
Wednesday, October 7, 2026, 3:15 PM - 3:45 PM
[Braindate]: Bring your hardest Atlassian problem: Let’s architect a solution together
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Theatre
Wednesday, October 7, 2026, 3:30 PM - 3:45 PM
at Theatre B, Hall 1
What your strategy isn't telling you: a 15-minute portfolio reality check with Strategy Collection and MCP
When every status update says “on track”, the real question is what isn't being surfaced. This 15-minute session is a portfolio reality check powered by Atlassian MCP (Model Context Protocol) — the open standard that gives AI agents direct access to your strategic context in...
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Natalia Baryshnikova (Atlassian)
Theatre
Sponsored
Wednesday, October 7, 2026, 3:30 PM - 3:45 PM
at Theatre C, Hall 1
Stop Adding AI to broken workflows: How to transform AI into value for your teams
AI adoption is everywhere. AI-native operations are not. While organisations are rapidly introducing chatbots and isolated agents, many still struggle to translate experimentation into measurable business value. The problem is rarely access to technology. The problem is that...
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Theatre
Sponsored
Wednesday, October 7, 2026, 3:30 PM - 3:45 PM
at Theatre A, Hall 1
AI-ready & secure: 5 ways to build a teamwork graph that's always working
Is your AI hallucinating or helping? The difference is your Teamwork Graph. We’re moving beyond documentation as a chore and treating it as a high-leverage business asset. Learn how to structure your Atlassian stack so LLMs can amplify your team's best work, keep context int...
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Matt Reiner (K15t)
Braindate
Wednesday, October 7, 2026, 3:30 PM - 4:00 PM
[Braindate]: Ask me anything about partner marketing
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:30 PM - 4:00 PM
[Braindate]: Having The Best Time — the Documentary
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:30 PM - 4:00 PM
[Braindate]: How Can I Help Your Atlassian Business Grow?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:30 PM - 4:00 PM
[Braindate]: Let's Partner: Customer-Side Expertise + the Full Range of Atlassian Services
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Wednesday, October 7, 2026, 3:30 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: E.ON | MCB
Solution Keynote
Wednesday, October 7, 2026, 3:45 PM - 4:15 PM
at Elicium 2
The compounding advantage: Turning connected context into AI-powered acceleration with Teamwork Collection
Teams don't lack information - they lack the right, connected context to move their work forward. In this keynote, see how Atlassian turns scattered knowledge into a compounding advantage. Powered by the Teamwork Graph – unifying seven layers of context – accelerated by Rovo...
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Claire Drumond (Atlassian), Sanchan Saxena (Atlassian)
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: How do you give AI agents the context they need to be effective?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: How are you solving assignment groups in JSM? There must be a better way!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Die rechtzeitige Atlassian Cloud-Migration trotz regulatorischer Anforderungen
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Jira Assets to Business Resilience: Mapping the dependencies that matter. #RiffleResilience
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Sandbox to production: how do you promote Jira config changes today?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Revamped marketplace publish flow
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Rovo + Claude (in Production), Europe Edition
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: HOW TO HELP JIRA TO HANDLE COMPLEX DECISION-MAKING
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Using Rovo and Claude to solve your business pains with outcomes-driven agents
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Why not to write a technical book
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Who Has Access to What in Jira And Can You Actually Prove It?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Sys Admins - Come together and share your hints, tips and workarounds.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Avoid a Surprise Rovo Bill on 3 December: Find Your Number, Set Your Cap
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 3:45 PM - 4:30 PM
[Braindate]: Differentiate & Win: Partner Capability Framework
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Wednesday, October 7, 2026, 3:45 PM - 4:45 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Panel
Wednesday, October 7, 2026, 4:00 PM - 4:45 PM
at Stage 5, Hall 3
State of product 2027: What product leaders get wrong about AI
Last year, Atlassian’s first State of Product report revealed a paradox: product teams were adopting AI faster than ever, yet felt more disconnected from strategy than before. Burnout was up. Confidence was down. And the relentless push toward profitability was squeezing out...
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Axel Sooriah (Atlassian)
Breakout
Wednesday, October 7, 2026, 4:00 PM - 4:45 PM
at Elicium 1
Agents at scale: TBC Bank’s AI-first transformation
At TBC Bank, 155 agile teams support 451 systems and more than 200 digital banking services. Get an inside look at how the bank is moving from AI-assisted tasks toward AI-first ways of working across the SDLC and ITSM — from requirements, testing, and deployment to incidents...
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MaSonya Scott (Atlassian)
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: rohde-schwarz| Cloud Briefing
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Amadeus AI SDLC Briefing
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Aldi-Sued Rovo Value Discussion
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Mercedes-Benz | BRIE Briefing
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: equans.com
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: vodafoneziggo | StratCo Demo
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Accenture | Rovo
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Sanofi | Confluence Content Management Briefing
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Lufthansa | Cloud Migration Discussion
Briefing
Wednesday, October 7, 2026, 4:00 PM - 5:00 PM
at Atlassian Briefing Center
Briefing: Infineon | Forge, MP Apps Discussion
Gatherings & Breaks
Wednesday, October 7, 2026, 4:00 PM - 6:00 PM
Reception on Expo Floor
Celebrate the end of Team '26 Europe Day 2 in the Expo. Enjoy food, drinks, activities, and exclusive swag and giveaways, brought to you by our sponsors.
Braindate
Wednesday, October 7, 2026, 4:45 PM - 5:15 PM
[Braindate]: Assets and stuff
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 4:45 PM - 5:30 PM
[Braindate]: Marketplace Partner Incentive Programs
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 4:45 PM - 5:30 PM
[Braindate]: Lithuanian Corner 2: an open discussion to ask anything in Lithuanian
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 4:45 PM - 5:30 PM
[Braindate]: Data Loss Prevention with Guard Premium, but how? Where to start?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 4:45 PM - 5:30 PM
[Braindate]: How to do Project Management in Jira ?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 4:45 PM - 5:30 PM
[Braindate]: Atlassian Tools in Academic Research and Administration
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 4:45 PM - 5:30 PM
[Braindate]: Guiding people through AI adoption: Learning from unmet needs to build safe, productive habits
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Wednesday, October 7, 2026, 4:45 PM - 5:30 PM
[Braindate]: Forge Roadmap Q&A
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Wednesday, October 7, 2026, 4:45 PM - 5:45 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Briefing
Wednesday, October 7, 2026, 5:00 PM - 5:45 PM
at Atlassian Briefing Center
Briefing: Qube RT | Cloud Migration Briefing
Briefing
Wednesday, October 7, 2026, 5:00 PM - 6:00 PM
at Atlassian Briefing Center
Briefing: Richemont | Confluence Discussion
Briefing
Wednesday, October 7, 2026, 5:00 PM - 6:00 PM
at Atlassian Briefing Center
Briefing: erstegroup| Atlassian Briefing
Briefing
Wednesday, October 7, 2026, 5:00 PM - 6:00 PM
at Atlassian Briefing Center
Briefing: knorr-bremse.com- JSM Expansion & SNOW Takeout
Gatherings & Breaks
Wednesday, October 7, 2026, 5:30 PM - 7:30 PM
at All Out
Customer Connect Social
Gatherings & Breaks
Wednesday, October 7, 2026, 6:00 PM - 10:00 PM
at Nhow 24
Atlassian Champions Reception at Selva Restaurant
Gatherings & Breaks
Thursday, October 8, 2026, 8:00 AM - 9:00 AM
at Expo
Breakfast
Grab a bite, get caffeinated, and explore the Atlassian Expo.
Thursday, October 8, 2026, 8:00 AM - 3:00 PM
Explore the Expo
The Expo hall is the heart of Team '26 Europe where you'll find the Atlassian Hub and a number of exciting strategic Partners from across the Atlassian ecosystem showcasing the latest innovations, solutions, apps, and services that can be your team's next game changer. Meet ...
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Demo
Thursday, October 8, 2026, 8:30 AM - 9:00 AM
at Theatre C, Hall 1
[Repeat] Strategy Collection demo: Strategic context for the age of AI execution
Most strategies do not fail in the planning room. They lose shape as AI changes the velocity of work. See how Strategy Collection keeps strategic context connected across priorities, organizations, people, funding, work, decisions, and AI-assisted updates, so leaders can spo...
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Keith Renison (Atlassian)
Demo
Thursday, October 8, 2026, 8:30 AM - 9:00 AM
at Theatre B, Hall 1
[Repeat] Rovo: Proactive AI that eliminates context switching
Work does not happen in one place. Every day, critical context moves across meetings, pull requests, Jira tickets, Confluence pages, Slack threads, and Looms. A spec gets buried in a recording, a blocker hides in a thread, and a follow-up task simply goes uncaptured. By the ...
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Demo
Thursday, October 8, 2026, 8:30 AM - 9:00 AM
at Theatre A, Hall 1
[Repeat] Rovo skills: AI shortcuts for smarter teamwork
You already use Rovo. But are you getting the most out of it? Platform Skills are pre-built, best-practice instructions that take the guesswork out of prompting - delivering reliable, consistent outputs for common team tasks. Instead of crafting the right prompt every time,...
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Braindate
Thursday, October 8, 2026, 8:30 AM - 9:15 AM
[Braindate]: Vibe coding Forge apps
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Thursday, October 8, 2026, 8:30 AM - 9:15 AM
at Elicium 2
From Loom to live in hours: Inside the Rovo-powered SDLC at Atlassian Williams F1 Team
Everyone bought the AI coding tools… then watched throughput flatten because typing code was never the real bottleneck. In this breakout, Chelsea Bullock and Richard Sworder show you how Rich's teams at Atlassian Williams F1 Team actually solved this in a high-complexity, hi...
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Chelsea Bullock (Atlassian), Richard Sworder (Atlassian Williams F1 Team)
Braindate
Thursday, October 8, 2026, 8:30 AM - 9:15 AM
[Braindate]: Marketplace Partner Incentive Programs
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Thursday, October 8, 2026, 8:30 AM - 9:15 AM
at Stage 4, Hall 3
Build agentic workflows your whole team can use
Most teams still run the same manual workflows: chasing status updates, re-entering information across tools, and losing hours to low-value coordination work. The opportunity isn't just to automate team tasks, it's to entirely redesign how work gets done with agentic workflo...
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Shihab Hamid (Atlassian), Sushant Koshy (Atlassian)
Panel
Thursday, October 8, 2026, 8:30 AM - 9:15 AM
at Stage 5, Hall 3
How Adyen and a global travel tech company built developer experience programs that prove AI’s ROI
What does it actually take to build a developer experience program that earns trust from engineers, drives measurable AI and productivity gains, and gives leadership the data they need to make confident investment decisions? In this fireside chat, two of Europe's most respec...
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Braindate
Thursday, October 8, 2026, 8:30 AM - 9:15 AM
[Braindate]: Understanding the ROI of AI-Assisted Engineering
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 8:30 AM - 9:15 AM
[Braindate]: Show Me the Money: How Partners Actually Profit Under UBP
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Thursday, October 8, 2026, 8:30 AM - 9:30 AM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Briefing
Thursday, October 8, 2026, 8:30 AM - 9:30 AM
at Atlassian Briefing Center
Briefing: INGKA Ikea | MCB
Learning
Thursday, October 8, 2026, 8:30 AM - 9:30 AM
at Stage 2, Hall 2
[Repeat] The 60-minute build lab: agentic delivery for Teamwork Collection practitioners
Modernizing core business solutions shouldn’t stall in manual handoffs and disconnected tools. In this fast-paced, 60-minute hands-on lab, you’ll step into the driver’s seat of a cross-functional project overhaul powered by connected AI teammates across the Atlassian Teamw...
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Jovana Dunisijevic (Atlassian), Thomas Hardin (Atlassian)
Learning
Thursday, October 8, 2026, 8:30 AM - 9:30 AM
at Stage 1, Hall 2
[Repeat] Build the app your team needs: no coding required
Every team has a wishlist for how Jira and Confluence could work better for them. A workflow that fits the way your team actually operates so AI can build exactly what you want in fewer cycles. Until now, building those customizations meant waiting on a developer, and hoping...
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Caterina Curti (Atlassian)
Learning
Thursday, October 8, 2026, 8:30 AM - 9:30 AM
at Stage 3, Hall 2
[Repeat] Collect information with forms in Jira
Learn how to use forms in a company-managed Jira space to collect structured information from any team or stakeholder. Forms are a flexible feature you can add to your Jira space to gather input right where you track work.
In this session, you’ll learn how to:
Create and c...
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Rob Hean (Hean.tech)
Thursday, October 8, 2026, 8:30 AM - 2:30 PM
Breakout & learning sessions
From breakouts and panels to customer stories and learning sessions, you’ll find sessions tailored to every role and team. Detailed session descriptions available this summer.
Team Talk
Thursday, October 8, 2026, 8:45 AM - 9:00 AM
Team Talk: Welcome to day 2 – leading with context
Welcome to Team Talk, your live guide to the day ahead at Team Europe ’26. Get a fast overview of the biggest moments, segments, and activities so you know exactly what to watch for and how to get the most out of the live stream. Then, a conversation with an Atlassian Execut...
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Janessa Drainville (Atlassian), MaSonya Scott (Atlassian), Sven Peters (Atlassian)
Braindate
Thursday, October 8, 2026, 8:45 AM - 9:15 AM
[Braindate]: Marketplace GTM teardown: What’s really constraining your growth?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 9:00 AM - 9:30 AM
[Braindate]: Having The Best Time — the Documentary
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: DKB Backup & Restore EBC
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Deloitte| Platform Engineering at Scale Briefing
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: EWE | StratCo Briefing
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Fintraffic Rovo/ITSM EBC
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Bouygues| DX Briefing
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Brainrocket | Atlassian Briefing
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Natwest | Cloud Performance
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Deloitte (DE)| Cloud Briefing
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: SEB ServCo EBC
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: Desjardins | Cloud Discussion
Briefing
Thursday, October 8, 2026, 9:00 AM - 10:00 AM
at Atlassian Briefing Center
Briefing: mercedes-benz | Platform Usages
Theatre
Sponsored
Thursday, October 8, 2026, 9:15 AM - 9:30 AM
at Theatre A, Hall 1
Rethink collaboration: Make Microsoft Teams part of the Jira workflow
Jira tracks work, but the conversations that move it forward happen in Microsoft Teams and Outlook. Updates are shared in channels, decisions get made in chats, and meetings happen in calendars, while the Jira work item only captures the final outcome.
We'll show how to conn...
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Andreas Schmidt (yasoon)
Theatre
Sponsored
Thursday, October 8, 2026, 9:15 AM - 9:30 AM
at Theatre C, Hall 1
From detection to resolution: How Autonomous IT changes the way we work
AI in IT operations has mostly meant detection and recommendation: flagging anomalies, suggesting fixes, and routing tickets faster.This session looks at what happens when AI agents actually resolve incidents end to end, inside the tools your team already uses, followed by t...
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Theatre
Thursday, October 8, 2026, 9:15 AM - 9:30 AM
at Theatre B, Hall 1
Demo: Protect the data driving your teams (and AI) forward with Guard
AI is transforming how teams work, and getting your data AI-ready is key to scaling it with confidence.Join us for a live demo of Guard Premium’s newest features and discover how admins and security teams can identify sensitive data, apply classification at scale, detect ris...
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Team Talk
Thursday, October 8, 2026, 9:30 AM - 9:45 AM
Team Talk: Inside product development
Faster code generation doesn't automatically mean faster delivery. As the bottleneck moves to planning, reviews, and governance, join us as we explore real-world SDLC use cases and interview engineering leaders and software delivery experts on how top teams are adapting to t...
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Janessa Drainville (Atlassian), MaSonya Scott (Atlassian), Sven Peters (Atlassian)
Braindate
Thursday, October 8, 2026, 9:30 AM - 10:00 AM
[Braindate]: Italian corner: Facciamo due chiacchere in italiano!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 9:30 AM - 10:00 AM
[Braindate]: Your automation- and usage-based bill starts on 3 December. What is your number?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 9:30 AM - 10:15 AM
[Braindate]: Spanish corner - Sharing JSM good practices
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 9:30 AM - 10:15 AM
[Braindate]: The Partner Value Platform: Earn More for the Full Value You Bring
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 9:30 AM - 10:15 AM
[Braindate]: Forge Roadmap Q&A
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 9:30 AM - 10:15 AM
[Braindate]: Differentiate and Win with Partner Capability Framework
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 9:30 AM - 10:15 AM
[Braindate]: Get Rovo + Claude Out of Pilot: Trade Patterns That Run in Production
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 9:30 AM - 10:15 AM
[Braindate]: Using Forge to extend Jira, Confluence, and Rovo
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 9:30 AM - 10:15 AM
[Braindate]: AI Adoption: Less Hype, More ‘Ohhh Now I Get It’
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Thursday, October 8, 2026, 9:30 AM - 10:30 AM
at Atlassian Briefing Center
Briefing: Belastingdienst | MCB
Gatherings & Breaks
Thursday, October 8, 2026, 9:30 AM - 10:30 AM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Breakout
Sponsored
Thursday, October 8, 2026, 10:00 AM - 10:30 AM
at Stage 4, Hall 3
Unleashing AI’s Trapped Value Inside the Enterprise SDLC
Every team has AI tools now. Most still aren't shipping faster. This session unpacks that gap — why individual productivity gains haven't translated into faster delivery, and what's really standing in the way. Drawing on Accenture and Atlassian's own research and real client...
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Demo
Thursday, October 8, 2026, 10:00 AM - 10:30 AM
at Theatre A, Hall 1
[Repeat] Get answers from across your site with Rovo
What if Rovo could answer a question no single person, or tool, can answer on their own? This session is built around two live demos that showcase how Rovo works across the tools your team already uses (Loom, Confluence, and Jira) to turn scattered information into structur...
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Solution Keynote
Thursday, October 8, 2026, 10:00 AM - 10:30 AM
at Elicium 2
Strategy Collection: turn AI speed into outcomes
AI is accelerating delivery, and every misaligned bet accelerates with it, exposing how disconnected strategy, funding, people, and work really are. See how Strategy Collection, with the Teamwork Graph and Rovo, connects goals, funds, teams, and work into one living operati...
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Asha Thurthi (Atlassian), Helen Lau (Commonwealth Bank of Australia), Monica Girolami (Atlassian)
Braindate
Thursday, October 8, 2026, 10:00 AM - 10:30 AM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Demo
Thursday, October 8, 2026, 10:00 AM - 10:30 AM
at Theatre B, Hall 1
[Repeat] Your Atlassian context, in Claude, ChatGPT, and any AI agent
Your team already works in Claude, ChatGPT, and Gemini. The friction comes when those tools have no connection to the actual work: the Jira tickets, the Confluence docs, the decisions your team made last Tuesday. Without that context, AI assistants give generic answers, and ...
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Jemma Swaak (Atlassian)
Demo
Thursday, October 8, 2026, 10:00 AM - 10:30 AM
at Theatre C, Hall 1
[Repeat] Turning customer feedback into better roadmap decisions: An AI-assisted product lifecycle
Product teams don’t just struggle to collect customer feedback. They struggle to carry customer understanding through the entire product lifecycle, from identifying the real problem and deciding what to build, to preserving that context through delivery and learning whether ...
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Panel
Thursday, October 8, 2026, 10:00 AM - 10:45 AM
at Stage 5, Hall 3
EU regulation decoded: Cloud, AI, and what's next
The EU is reshaping the rules for Cloud and AI faster than any other region. For enterprises operating in regulated industries, these changes directly shape deployment decisions, vendor trust, and product roadmaps. Clarity on what's coming and how to address new requirements...
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Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: The AA & McLaren EBC
Learning
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Stage 3, Hall 2
[Repeat] Configure queues for agent triage
Learn how to configure Jira Service Management queues that help agents triage and prioritize incoming work, from defining conditions and priority groups to organizing queues for your team’s process. Queues are a core part of service spaces that support how your team intakes...
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Rob Hean (Hean.tech)
Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Apple | JSM Briefing
Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Henkel | Rovo & Security Briefing
Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Lufthansa | Teamwork Graph & Strategic Roadmap Briefing
Learning
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Stage 1, Hall 2
[Repeat] From idea to rollout: build your first Rovo triage agent
For many teams, triage is the work before the work: a manual, time-consuming process that delays resolution and drains the people best equipped to solve the actual problem.In this hands-on lab, bring your laptop and follow along step-by-step as you build an autonomous Rovo ...
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Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Sephora Rovo EBC
Learning
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Stage 2, Hall 2
[Repeat] The SDLC, upgraded: leveraging AutoDev for AI-driven delivery
Industry research shows AI productivity gains have plateaued at 10-15% because today's tools only optimize the 20% of a developer's day spent writing code. The real bottlenecks are left and right of code: planning, orchestration, review, and operations.
Join Atlassian’s Jo...
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Evan Cook (Atlassian), Jovana Dunisijevic (Atlassian), Warren Marusiak (Atlassian)
Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: Revolut | AI DevEx Discussion
Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: akdb | Executive Briefing
Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: sanofi.com
Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: MSG | Strategy Collection
Briefing
Thursday, October 8, 2026, 10:00 AM - 11:00 AM
at Atlassian Briefing Center
Briefing: slsp.sk
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:00 AM
[Braindate]: Ask me anything about partner marketing
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Team Talk
Thursday, October 8, 2026, 10:30 AM - 11:00 AM
Team Talk: High performance with Atlassian Williams F1
Go behind the scenes with the Williams F1 team in a live conversation about how they collaborate at top speed. Hear how they use Atlassian to orchestrate complex work, move faster, and unleash their full potential on and off the track.
You also learn how Atlassian is leani...
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Janessa Drainville (Atlassian), MaSonya Scott (Atlassian), Sven Peters (Atlassian)
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:00 AM
[Braindate]: Bring your hardest Atlassian problem: Let’s architect a solution together
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Validate Before You Build: Using Rovo to Pressure-Test Partner Solutions Early
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Enterprise Service Management with JSM - different portals vs chaos in one
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: AI Adoption: What Should We Automate — and What Should Stay Human?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Private Offers
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Running your AI SDLC with Jira
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Considering deploying your Atlassian estate on AWS ? Join us for an open discussion
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: [Must-Know for Admins] Atlassian Usage at a Glance : From Monitoring to Optimization
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Are Your Jira Reports Showing the Full Story?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Your Jira data have numbers, but still missing answers? Let's talk data insights & reporting
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Protect the Deal: Deal Registration, PVR & Joint Value Plans in Practice
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: The Industry Imperative: Building a ‘System of Work’ Practice for Organizational evolution
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: What if your service desk sounded human again? Scaling customer support with CSM and AI
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: CUSTOMER SERVICE MANAGEMENT: WHAT WE’VE LEARNT AFTER OUR FIRST 12 MONTHS IN THE MARKET.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Sales plays for Marketplace Partners
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: OKRs with Rovo AI & beyond
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Private - 74 software executive meeting
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: JSM - Rovo Service and incident management best practices
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:15 AM
[Braindate]: Stop prioritizing Jira tickets. Start predicting them. Predict SLA breaches before they happen
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 10:30 AM - 11:30 AM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Thursday, October 8, 2026, 10:30 AM - 11:30 AM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Theatre
Thursday, October 8, 2026, 10:45 AM - 11:00 AM
at Theatre C, Hall 1
AI-native operations: From reactive to proactive incident prevention & detection
Most incidents are preventable, but responder teams are too busy context-switching across Slack, monitoring dashboards, runbooks, Jira, and deployment history to identify major incidents before they occur.
This 15-minute theater session shows how Ops Expert, Atlassian's AI a...
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Theatre
Sponsored
Thursday, October 8, 2026, 10:45 AM - 11:00 AM
at Theatre A, Hall 1
From firefighting to flow: How NTT DATA's agentic delivery orchestration improves delivery efficiency by 30%
Complex programmes fail not because of bad code, but because of coordination breakdown. When delivery spans multiple teams, multiple vendors, and multiple workstreams, the friction lives between the agents — human and AI alike. Today's enterprises are deploying AI agents acr...
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Theatre
Thursday, October 8, 2026, 10:45 AM - 11:00 AM
at Theatre B, Hall 1
Compliance without compromise: Adopting Cloud for EU enterprises
EU-based customers on Atlassian Cloud, or those considering the move, need to know: how does Atlassian meet my data privacy and compliance requirements? From DORA to NIS2 to BSI C5 and more, we're actively addressing regional and industry-based compliance needs.
In this se...
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Imran Khan (Atlassian)
Braindate
Thursday, October 8, 2026, 11:00 AM - 11:30 AM
[Braindate]: Let’s discuss strategy
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:00 AM - 11:30 AM
[Braindate]: Let's chat about governance and how to keep you Jira instance and user management in check!
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:00 AM - 11:30 AM
[Braindate]: You bring the app; I’ll bring the content ideas ✨
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Schaeffler | Value Briefing
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: barclays | FDE Briefing
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: ABN DX EBC
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Ubisoft | Migration Discussion
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Richemont | Analytics Discussion
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: mercedes-benz| Strategy Collection Briefing
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: ABB Rovo EBC
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Danske Bank AI EBC
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Daimler Truck | FDE Briefing
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Amadeus JPD Briefing
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: McLaren | TWC Briefing
Briefing
Thursday, October 8, 2026, 11:00 AM - 12:00 PM
at Atlassian Briefing Center
Briefing: Spar-ics | GCP Discussion
Briefing
Thursday, October 8, 2026, 11:00 AM - 1:00 PM
at Atlassian Briefing Center
Briefing: Deloitte| Rovo Briefing
Theatre
Thursday, October 8, 2026, 11:15 AM - 11:30 AM
at Theatre C, Hall 1
Motorola Solutions accelerates comprehensive cloud upgrade with FastShift
The challenge? Motorola Solutions had years of deeply embedded, business-critical custom workflows, internally built apps, complex automations, and third-party integrations in its Data Center environment, with a ticking clock to move to the cloud by June of 2027.
Join their ...
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Amit Oberoi (Atlassian)
Theatre
Thursday, October 8, 2026, 11:15 AM - 11:30 AM
at Theatre A, Hall 1
How the BBC is using Rovo to govern knowledge at scale
At the BBC, valuable knowledge lived across years of Confluence content, making it difficult for teams to know what was current, trusted, and useful. In this session, Alisa Guinina and Harry Eastwell share how the BBC is using Loom’s asynchronous communication to capture and...
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Alisa Gunina (BBC)
Theatre
Thursday, October 8, 2026, 11:15 AM - 11:30 AM
at Theatre B, Hall 1
Building the agentic future of product discovery
When AI makes execution cheap, judgment becomes the job. The hard part of product management was never producing the roadmap or the status update, it’s reading what’s really on your plan, deciding what moves, and communicating it clearly. That’s exactly where an AI teammate ...
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Braindate
Thursday, October 8, 2026, 11:30 AM - 12:00 PM
[Braindate]: Bring your hardest Atlassian problem: Let’s architect a solution together
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Team Talk
Thursday, October 8, 2026, 11:30 AM - 12:00 PM
Team Talk: AI-powered service
Join a live interview with Atlassian’s Service Collection leaders as they unpack the latest announcements and what they mean for an AI‑and‑human service world. Learn how service teams can blend intelligent automation with human empathy to deliver faster, more personalized ex...
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Janessa Drainville (Atlassian), MaSonya Scott (Atlassian), Sven Peters (Atlassian)
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: The Transformation Stack: Prove Customer Impact & Drive Partner Growth
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: Technology moves faster than adoption: how do we stay sane in today’s world?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: All things Rovo Platform Skills
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: Vibe coding Forge apps
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: Goals for humans vs goals for agents
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: Are you still in Jira DC? What is stopping you from migrating to Cloud?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: Product differentiation in an agentic world
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: Discovery and ideation for the AI era
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: Context Is the Moat: Positioning Atlassian in a Multi-AI World
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: Entre administradores de Atlassian nos entendemos
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 11:30 AM - 12:15 PM
[Braindate]: Become the AI-Compliance Advisor Your Regulated Customers Need
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Thursday, October 8, 2026, 11:30 AM - 12:30 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Gatherings & Breaks
Thursday, October 8, 2026, 11:30 AM - 1:00 PM
at Expo
Lunch
Join us for Lunch and explore the Atlassian Expo.
Braindate
Thursday, October 8, 2026, 11:45 AM - 12:15 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:00 PM - 12:30 PM
[Braindate]: Best practices for Jira Automation (for Jira Developers to exchange ideas)
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:00 PM - 12:30 PM
[Braindate]: Bring your hardest Atlassian problem: Let’s architect a solution together
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:00 PM - 12:30 PM
[Braindate]: Let’s discuss learnings
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Henkel | Confluence
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Fintraffic Focus EBC
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Saab Group Cloud EBC
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: ABB Cloud Migration Briefing
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Axel Springer AI SDLC EBC
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: munichre | DX Briefing
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Edenred EBC
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: schaeffler | JDP Briefing
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: lufthansa-group | Strategy Collection
Briefing
Thursday, October 8, 2026, 12:00 PM - 1:00 PM
at Atlassian Briefing Center
Briefing: Hexagon Platform EBC
Braindate
Thursday, October 8, 2026, 12:15 PM - 12:45 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:30 PM - 1:00 PM
[Braindate]: Having The Best Time — the Documentary
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:30 PM - 1:15 PM
[Braindate]: Strategy to Delivery: How Leaders Steer a Connected Operating Model
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:30 PM - 1:15 PM
[Braindate]: Differentiate & Win: Partner Capability Framework
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:30 PM - 1:15 PM
[Braindate]: Show Me the Money: How Partners Actually Profit Under UBP
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:30 PM - 1:15 PM
[Braindate]: AI + Platform Solution Keynote Debrief
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:30 PM - 1:15 PM
[Braindate]: Revamped marketplace publish flow
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 12:30 PM - 1:15 PM
[Braindate]: What are your biggest challenges with capacity planning and time tracking in Jira?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Gatherings & Breaks
Thursday, October 8, 2026, 12:30 PM - 1:30 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Team Talk
Thursday, October 8, 2026, 12:45 PM - 1:00 PM
Team Talk: Community Interview
Join our fantastic European attendees and Community Champions for their conference reflections and experience at Team Amsterdam.
Janessa Drainville (Atlassian), MaSonya Scott (Atlassian), Sven Peters (Atlassian)
Braindate
Thursday, October 8, 2026, 1:00 PM - 1:30 PM
[Braindate]: The 30-Minute Unblocker: Bring a Hard Challenge, Leave with an Action Plan
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Morgan Stanley | Rovo & AI Governance
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Capgemini | Atlassian Analytics & Data Lake
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Infineon | Atlassian Rovo Discussion
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: mBank | JSM Discussion
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: lbbw | Back-up & Restore Briefing
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: stellantis | Strategy Collection Briefing
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Saint-Gobain Cloud EBC
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Delivery Hero | DevEx Briefing
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: CAGIP Units EBC
Briefing
Thursday, October 8, 2026, 1:00 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Lufthansa | UBP Briefing
Gatherings & Breaks
Thursday, October 8, 2026, 1:00 PM - 3:00 PM
at Hall 1 Mezzanine
Partner Lounge - Thursday
Braindate
Thursday, October 8, 2026, 1:30 PM - 2:00 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Thursday, October 8, 2026, 1:30 PM - 2:00 PM
at Atlassian Briefing Center
Briefing: Deloitte| Cloud Sweden Briefing
Demo
Thursday, October 8, 2026, 1:30 PM - 2:00 PM
at Theatre B, Hall 1
[Repeat] First Look: the next generation of employee support in Jira Service Management
Setting up a service desk can be complex for admins, while employees typically receive help only after something goes wrong. In this 30-minute session, we’ll preview how Jira Service Management is improving both experiences. See how Solution Composer uses conversation and AI...
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Premanku Chakraborty (Atlassian)
Demo
Thursday, October 8, 2026, 1:30 PM - 2:00 PM
at Theatre A, Hall 1
[Repeat] From single agent to agentic system: Build agentic workflows in Rovo Studio
Building a Rovo agent is just the first step toward changing how work gets done. The real shift happens when agents start handling complex, multi-step work on their own — operating reliably without constant supervision. Teams that reach this stage unlock the ability to hand ...
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Sven Peters (Atlassian)
Demo
Thursday, October 8, 2026, 1:30 PM - 2:00 PM
at Theatre C, Hall 1
[Repeat] Rovo Chat in action: One interface, every kind of work
What started as a quick way to find answers is now a workspace where your team can actually get things done. Rovo Chat helps you automate repetitive tasks, coordinate AI agents, and keep track of your projects—all without forcing you to constantly switch between different a...
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Shravan Suri (Atlassian)
Braindate
Thursday, October 8, 2026, 1:30 PM - 2:15 PM
[Braindate]: Usage Based Pricing for Marketplace apps
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 1:30 PM - 2:15 PM
[Braindate]: Enterprise Sales and Leveraging PDMs
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 1:30 PM - 2:15 PM
[Braindate]: Incredible Training Tool: Leveraging Loom for Team Success
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 1:30 PM - 2:15 PM
[Braindate]: Rovo/AI Governance in Practice & in line with the EU AI Act
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 1:30 PM - 2:15 PM
[Braindate]: Past the coding assistant: where AI SDLC stalls at plan, review and release
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 1:30 PM - 2:15 PM
[Braindate]: How to set up a customer experience in Customer Service Management.
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Breakout
Thursday, October 8, 2026, 1:30 PM - 2:15 PM
at Stage 5, Hall 3
The AA's AI transformation: One connected system to rule strategy, governance, and delivery
Most large organisations have the same problem: strategy lives in one place, execution happens somewhere else, and the gap between them is filled with status meetings, duplicated tools, and invisible work. The AA, the UK's most trusted breakdown service, decided to close th...
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Braindate
Thursday, October 8, 2026, 1:30 PM - 2:15 PM
[Braindate]: Service delivery metrics - Are they still relevant in the AI world?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Thursday, October 8, 2026, 1:30 PM - 2:15 PM
at Atlassian Briefing Center
Briefing: Brainrocket | Taroon
Gatherings & Breaks
Thursday, October 8, 2026, 1:30 PM - 2:30 PM
at Braindate Lounge
Braindate: Connect, share and learn
Join casual small-group or one-to-one meetups with others to discuss topics that interest YOU! Or browse Braindates in the Topic Market and join a meetup that peeks your interest.For example, do you have questions or problems that you want to solve? Create or join a Braindat...
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Learning
Thursday, October 8, 2026, 1:30 PM - 2:30 PM
at Stage 2, Hall 2
[Repeat] Assets: build it live, from data ingestion to the new data model and hardware management
Ready to roll up your Assets sleeves? In this hands-on lab, you’ll run the full asset-management lifecycle — from first data ingestion to a working Hardware Asset Management environment. No slides or lectures — just a live instance and guided steps.
Here’s what we’ll build t...
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Silvia Davis (Atlassian)
Learning
Thursday, October 8, 2026, 1:30 PM - 2:30 PM
at Stage 1, Hall 2
[Repeat] AI-led strategy in action: Explore Strategy Collection with Rovo
Paper-based strategic plans look impressive in the boardroom, but they're usually stale by the time they’re created. Most organisations know their strategy should be a living system, but don’t know where to start to move from a static document to something dynamic. In this h...
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Learning
Thursday, October 8, 2026, 1:30 PM - 2:30 PM
at Stage 3, Hall 2
[Repeat] Permission to innovate: Building AI guardrails that work
AI is moving fast. Your guardrails should move with it. In this 60-minute, hands-on lab, you’ll step into the role of an admin, work through the kinds of AI requests they face every day, and leave with a practical plan for how to enable AI at your organization without losing...
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Gabriela Cardona (Atlassian)
Braindate
Thursday, October 8, 2026, 2:00 PM - 2:30 PM
[Braindate]: Your automation- and usage-based bill starts on 3 December. What is your number?
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Braindate
Thursday, October 8, 2026, 2:00 PM - 2:30 PM
[Braindate]: The Success Champion Track: Build Communities, Drive Adoption, and Get Recognized for It
Find the Braindate Lounge in the Expo. Please refer to the map within the Atlassian Events app for location.Make changes to this Braindate directly through the Braindate plaform.
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Saint-Gobain ITSM EBC
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: DPG Media Briefing
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Axpo | JSM Discussion
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Apple | Guard Prem Briefing
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Hapag-Lloyd | Cloud | Rovo Briefing
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: BAE Systems | Atlassian Cloud Briefing
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Belastingdienst EBC
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: DKB Service Collection EBC
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Capgemini | Units & Instance Governance
Briefing
Thursday, October 8, 2026, 2:00 PM - 3:00 PM
at Atlassian Briefing Center
Briefing: Infineon | Atlassian Jira Discussion
Theatre
Thursday, October 8, 2026, 2:15 PM - 2:30 PM
at Theatre B, Hall 1
Making change stick at 200 MPH: How Atlassian Williams F1 team uses the Teamwork Graph to accelerate work
We’ve all experienced the frustration of a meeting that could have been an email… or a quick Loom. Inside the high-stakes world of Formula 1, where every tenth of a second counts and decisions unfold under trackside pressure, reclaiming focus time is vital for high-value eng...
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Theatre
Sponsored
Thursday, October 8, 2026, 2:15 PM - 2:30 PM
at Theatre A, Hall 1
Right tool, right job: Native, Rovo & ScriptRunner
Native automation, Rovo Studio, and ScriptRunner can all solve an automation problem, but which one works best for which problem? In this 15-minute session, we walk through a simple selection framework for deciding which approach fits a given piece of work, using examples ro...
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Theatre
Sponsored
Thursday, October 8, 2026, 2:15 PM - 2:30 PM
at Theatre C, Hall 1
The agentic PMO: Scaling delivery with Rovo and Claude
Portfolio reporting remains one of the last manual processes in many delivery organisations: assembled manually, often late, and open to challenge.
This session shows how Automation Consultants built a 12-agent AI estate to support PMO work across 11 concurrent client engage...
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Keynote
Thursday, October 8, 2026, 3:00 PM - 4:15 PM
at Main Stage
Closing Keynote: What becomes possible
Close out the day with a customer fireside chat on what really turns potential into progress, followed by a thrilling conversation with one of Europe’s most versatile performers.
Part 1:
This technical closing customer panel at Team EU will show what becomes possible when co...
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Mike Cannon-Brookes (Atlassian)
Thursday, October 8, 2026, 4:30 PM - 7:30 PM
Champions VIP Space at BASH
We will have a special VIP area for Atlassian Champions at BASH! Please bring your badge for entry. Wristbands will be distributed.
Gatherings & Breaks
Thursday, October 8, 2026, 4:30 PM - 7:30 PM
at Strand Zuid
BASH
Bash is our closing celebration of the week - and we’re sending you off from Team ’26 Europe the Amsterdam way!
Neon dance floors, a Dutch brown café, beer-garden games, and a silent disco on the water — one night, every kind of party. Everything will glow after dark, so bri...
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